San Diego, California, United States
Lead sales, business development, marketing, and commercial strategy for a company serving residential, commercial, insurance, and property manager clients across San Diego County. • Contributed to a 17% year-over-year increase in sales and supported a company-wide profitability improvement from a 7% loss to a 10% profit margin. • Manage a sales pipeline of approximately $3M and relationships across 40 property management, HOA, insurance, contractor, and commercial accounts. • Re-engaged eight dormant accounts through targeted outreach, client meetings, industry events, and relationship-building initiatives. • Analyze revenue, lead sources, conversion rates, job values, accounts receivable, and departmental performance to identify growth opportunities and operational bottlenecks. • Partner with ownership and department leaders to improve sales follow-up, reporting, workflows, invoicing, job tracking, and cross-functional accountability.
• Built strong relationships with corporate clients in West and Central Africa, expanding company presence in 22 countries. • Travelled to more than 15 countries in the continent to visit clients and prospects, contributing to revenue growth by aligning operations with local market dynamics. • Opened new accounts in three new countries, entering untapped markets and expanding company footprint. • Led a multicultural team across Africa, fostering collaboration and performance.
• Coordinated commercial activities across seven Francophone African countries, supporting regional growth and client engagement. • Conducted market research to identify business development opportunities and inform strategic decision-making. • Contributed to the development and adaptation of social media strategies tailored to the African market, enhancing brand visibility and outreach across the continent.
• Led social media strategy for Latin America, aligning brand messaging with regional audiences and market trends. • Managed marketing strategies for key South American markets, including Uruguay, Argentina, Paraguay, and Bolivia - among the company's largest markets after Brazil. • Traveled to five countries in the region to negotiate marketing campaigns directly with distributors and clients, strengthening local partnerships and market alignment.