Diana Ruiz

About

Hi 👋🏻 My name is Diana. I'm a Designer of Digital Experiences and a Digital Marketing Expert. With more than 18 official certifications from Google, Hubspot and SEMrush, in subjects like Digital Marketing, SEO, SEM, Social Media and expert management of Design and Web Development tools. I have more than 8 years of experience as a University professor and 10 years of experience in digital product management. Speaker at events like Campus Party Colombia and mentor at entrepreneurship events like Startup Weekend. Hola mi nombre es Diana y soy Diseñadora de Experiencias Digitales y Experta en Marketing Digital. Con más de 18 certificaciones oficiales de Google, Hubspot y SEMrush, en distintos temas de Marketing Digital, SEO, SEM y Redes Sociales y manejo experto de herramientas de Diseño y Desarrollo Web. Tengo más de ocho años de experiencia como docente universitaria y diez años de experiencia en el manejo de productos digitales. Conferencista en eventos como Campus Party Colombia y mentora en eventos de emprendimiento como Startup Weekend.

Experience

• AI Researcher at Super AI Lab
  Aug 2024 - Present · 1 yr 11 mos

• Freelance | Consulting | Mentor at Freelancer
  Jun 2016 - Present · 10 yrs 1 mo

• Owner at Coderina®
  Nov 2016 - Present · 9 yrs 8 mos

  www.coderina.com

• Senior Product Manager at TurboInternet S.A.S
  Sep 2021 - Dec 2022 · 1 yr 4 mos

  Spearheaded economic reactivation initiatives across multiple industry clusters, driving digital transformation and business growth. 𝗞𝗲𝘆 𝗣𝗿𝗼𝗷𝗲𝗰𝘁𝘀 𝗮𝗻𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀: 𝙁𝙖𝙨𝙝𝙞𝙤𝙣 𝘾𝙡𝙪𝙨𝙩𝙚𝙧 (2021) • Designed and implemented a bespoke support program for 100 companies • Audited and optimized digital assets, including e-commerce websites, social media presence, user experience (UX), customer segmentation, and analytics. • Provided personalized consulting to enhance digital competitiveness 𝘾𝙤𝙨𝙢𝙚𝙩𝙞𝙘𝙨 𝙖𝙣𝙙 𝙒𝙚𝙡𝙡𝙣𝙚𝙨𝙨 𝘾𝙡𝙪𝙨𝙩𝙚𝙧 (2021) • Led pilot program focusing on sector-wide digitalization in response to post-pandemic economic reactivation • Facilitated adoption of digital tools and strategies to boost market resilience 𝙃𝙚𝙖𝙡𝙩𝙝 𝘾𝙡𝙪𝙨𝙩𝙚𝙧 (2022) • Directed Digital Transformation program for the health sector • Implemented comprehensive digital solutions to maximize online presence • Focus areas: Website optimization, social media strategy, UX enhancement, audience segmentation, and data analytics

• Professor of the Specialization in Creative UX/UI: User Experience, Interface & Business Design. at Universidad Veritas
  Sep 2021 - Dec 2021 · 4 mos

  Teacher of the Interface and Interaction Design modules of the specialization course.