Los Angeles, California, United States
I oversee the creation and distribution of engaging and informative content across multiple channels and platforms. I have developed and executed successful content strategies that drive user retention and loyalty, as well as brand awareness and revenue growth. My core competencies include editing, content creation, digital strategy, data analysis, and team management. I am passionate about leveraging data and insights to craft compelling stories that resonate with diverse audiences and echo brand messaging. I also enjoy collaborating with cross-functional teams, partners, and influencers to deliver innovative and impactful content solutions.
Managed E!'s Style vertical, developed data-driven content strategies, and produced editorial and branded content.
Launched E! Style Collective, an interactive platform for Hollywood's biggest style and beauty influencers; led content planning for E!'s largest sponsorship campaign in ad dollars for the year.