Gurugram, Haryana, India
Direct response copywriter for the coaching industry and info product brands. I write the copy that moves cold readers to click, opt in, and buy. That means sales funnels, email sequences, VSL scripts, landing pages, and Meta/Google ad copy for coaches, course creators, and online educators. Across two years and dozens of coaching clients, I've written for sub-niches including business coaching, mindset, fitness, life coaching, relationships, personal finance, health, and stock market education. Different topics, same buyer psychology, same funnel mechanics, same job: turn interest into booked calls and paid offers. What I bring: - Direct response fundamentals, not "content." Every piece I write has one job: the next click, open, or conversion. - Deep understanding of the coaching funnel, including lead magnets, webinars, application funnels, high-ticket discovery calls, and post-sale onboarding. - Research-first process. I study the offer, market, objections, and competitors before writing the first line. - Platform-agnostic. I write copy that slots into any funnel builder or email platform your team already uses. 📩 DM me or email [[email protected]] to talk about roles or projects.
Direct response copywriter for a performance agency serving coaches and info product brands. - Write end-to-end funnel copy (sales pages, email sequences, VSL scripts, landing pages, Meta, and Google ad copy) across 8-10 active client accounts in the coaching space. - Research offers, markets, and objections before writing, so every piece is built on buyer psychology instead of templates. - Collaborate with media buyers and funnel strategists to keep ad copy, landing page messaging, and email follow-ups aligned across the full funnel.
In-house copywriter writing full-funnel direct response copy for 20+ coaching clients across business, mindset, fitness, life coaching, personal finance, and stock market education. - Wrote ad copy and funnel assets for a life coaching client whose campaigns generated ~₹30L in sales from ~₹4L in ad spend (approx. 7.5x ROAS), with accounts consistently running above 2x ROAS and peaking at 8x. - Contributed copy across the funnel (ads, landing pages, email sequences, VSL scripts) for a stock market coaching client that scaled from a new offer to high 7-figure annual revenue during my tenure. - Shipped 100+ direct response assets across 20+ coaching sub-niches, developing range in voice, offer structure, and objection handling while maintaining a consistent direct response framework.
Freelance article and content writer across lifestyle and general-interest topics. Sharpened research, voice adaptation, and deadline discipline that later carried into direct response work.