Delhi, India
With 15+ years in digital marketing and business planning, I leverage AI-driven strategies to help brands achieve growth, brand equity, and ROI. I've delivered impactful results for FMCG, IT, education, and BFSI sectors—building teams, processes, and campaigns that drive measurable results.
Building India's True First Plug n Play e-commerce OS.
Understanding Clients Product/Service. Studying business objectives and planning marketing solutions aligned with short term and long term brand building goals. Studying the market trends and leveraging historical data to understand the gap. Managing client relationship and communication. Writing the planning document to guide the team of graphic designers and copywriters to draw a meaningful/result oriented creative communication campaign. Brainstorming and planning on key outreach medium to be leveraged in optimum budget. Planning & monitoring of integrated marketing communication. Planning digital strategy aligned with the creative communication. Aligning the team of web designer/ app developer to build solutions for client. Managing performance marketing i.e Google Adword, Facebook, Instagram and other PPC campaigns for desired lead generation and brand impressions targets. Creating the measurable KPIs and achieving and formulating a reporting structure around it. Worked across various sectors i.e FMCG, IT, Education & BFSI
Building a robust internet first brand. Establishing company as a leading nutraceutical brand. Product planning, Market planning and brand planning to boost product sales.
Creating Communication Strategy Designing Creative Communication for various outreach platform Ad Creative Campaigns and Ad Films Scripts Managing Creative Production Aligning creative communication with overall marketing startegy for the brand.
Marketing & Advertising Planning. Aligning the BTL and Outdoor campaign around central band campaign to increase the media mix and effectiveness. Studying the competitive brand score and improvising the brand score in the region. To plan & execute the sales promotion initiatives to support channel sales targets.