Dennis R.

Connecting Brands & Developers to the In-Game HUD of 115M PC Gamers

Germany

About

The "Attention Gap" in Marketing 2026 By 2026, traditional channels will have reached their limits. Consumers will ignore banner ads, use ad blockers, and avoid linear television. The most valuable target group—PC gamers—in particular has become virtually invisible to traditional media. That's where Overwolf comes in. We manage the in-game HUD (head-up display) for over 115 million monthly active users. We are the players' "cockpit": a transparent layer over the gameplay that provides apps, statistics, and utilities without interrupting immersion. -------------------------------------------------------------------------------------------------------------------------------- With over 19 years of in-depth expertise in sales and marketing, I specialize in market entry and scaling innovative solutions that require explanation. My focus is on the strategic planning and operational implementation of global sales strategies that lead to significant revenue growth through targeted network building and sustainable customer management. I have a proven international track record with a focus on the US, Asian, and Central and Eastern European markets.

Experience

  • Brand Partnerships Director - Germany at Overwolf
    Apr 2026 - Present · 3 mos

  • Head of SideQuest Media EMEA, Co-Founder at SideQuest Media
    Jul 2020 - Feb 2026 · 5 yrs 8 mos

    www.sidequestmedia.com

  • Sales Manager at (SevenGames Network) adspree media
    Feb 2020 - Jun 2020 · 5 mos

  • loots (1 yr 9 mos)
    • Head of Sales EU
      Apr 2019 - Dec 2019 · 9 mos

      We have been looking for a new way to support the streamer and developed a sponsored video in-stream ad. For the user/viewer, it is free to support the streamer. Both, the streamers and the community, benefit from it and support the ad. Helping marketing to reach the right audience with a creative and innovative product worldwide.

    • Sales Manager
      Apr 2018 - Apr 2019 · 1 yr 1 mo

      We have been looking for a new way to support the streamer and developed a video in-stream ad. For the user/viewer, it is free to support the streamer. Both, the streamers and the community, benefit from it and support the ad. Helping marketing to reach the right audience with a creative and innovative product worldwide.

  • Curse (6 yrs 4 mos)
    • Regional Sales Manager, GSA/Eastern Europe
      Dec 2016 - Mar 2018 · 1 yr 4 mos

      a Twitch company

    • Senior Account Executive
      Dec 2011 - Dec 2016 · 5 yrs 1 mo

      Curse is a global multimedia and technology company focused on creating content and products specifically for gamers. We provide information and tools to help gamers better enjoy all aspects of their gaming lifestyle.