Deen Alli

Senior Technical Talent Sourcer @ Electronic Arts (EA) 🎮 | Building Technical Teams Behind Games, Platforms & Emerging Technologies | AI & Sourcing Innovation

Greater Brighton and Hove Area

About

I help build the teams behind some of the world's most recognised games, platforms, and emerging technologies. 🔎 As a Senior Technical Talent Sourcer at EA - I specialise in identifying & engaging exceptional talent across Software Engineering, Technical Architecture, Engineering Management & Technical Leadership disciplines. 🚀 Beyond hiring, I'm passionate about improving how Talent Acquisition (TA) operates. I've led & contributed to global sourcing enhancement initiatives, workflow & process improvements, and AI-powered innovations - modernising recruiting practices across global teams. 🤖 AI is an area of particular interest. As part of EA's global Recruiter & Sourcer AI workflow team, I help explore practical applications of AI within TA. I work with tools such as ChatGPT, Claude, Gemini, NotebookLM, Perplexity, and other emerging technologies - creating custom AI assistants, workflow automations, and sourcing solutions that improve efficiency while keeping human judgement at the centre of decision-making. I also support hiring for teams building next-generation AI & agentic systems that empower content creators across EA's global studios. 📚 I'm committed to continuous learning. Alongside Project Management certifications (PRINCE2®, AgilePM® & Change Management Foundation), I've achieved 30+ certifications for courses in Gen AI, Prompt Engineering, Python Coding, Analytics, Management & Leadership, Business Strategy, Talent Intelligence, Productivity, Operational Excellence, and much more. 🏆 Throughout my career, I've consistently earned recognition as a high-performing, organised and inquisitive professional, known for my attention to detail, creativity, collaborative approach, and commitment to continuous improvement. Recent Highlights: 🏆 LinkedIn Talent MVP (Top 25% of LinkedIn Recruiter users) for 4 consecutive years 🎮 Proud to have my name featured in the credits of multiple EA titles, including EA SPORTS FC 🤖 Strong contributor to Talent Acquisition AI innovation and hiring for AI & Agentic Systems teams 📈 Track record of delivering difficult-to-fill technical hiring and driving sourcing excellence at scale At the heart of everything I do is a passion for building meaningful relationships with exceptional people, solving complex challenges, and learning from the talented colleagues, candidates and leaders I have the privilege of working alongside. I'm a strong believer in organisation, efficiency and continuous improvement - always looking for ways to simplify processes, optimise workflows and create better outcomes for everyone involved.

Experience

  • Electronic Arts (EA) (Brighton, England, United Kingdom)
    • Senior Technical Talent Sourcer
      Jun 2025 - Present · 1 yr 1 mo

      Do you want to work with the most creative, passionate people in the games industry? Check out our current job opportunities here: https://jobs.ea.com/en_US/careers

    • Technical Talent Sourcer
      Apr 2024 - Jun 2025 · 1 yr 3 mos

    • Technical Talent Sourcer
      May 2022 - Apr 2024 · 2 yrs

  • Travel at Career Break
    Mar 2022 - May 2022 · 3 mos

  • Technical Talent Sourcer at Unity
    Aug 2021 - Feb 2022 · 7 mos

    Unity (NYSE: U) is the world’s leading platform for creating and operating real-time 3D (RT3D) content. Creators, ranging from game developers to artists, architects, automotive designers, filmmakers, and others, use Unity to make their imaginations come to life. Unity’s platform provides a comprehensive set of software solutions to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices. The company’s 1,800+ person research and development team keeps Unity at the forefront of development by working alongside partners to ensure optimized support for the latest releases and platforms. Apps developed by Unity creators were downloaded more than five billion times per month in 2020. For more information, please visit www.unity.com.

  • Research Consultant at William Alexander Consulting
    Mar 2020 - Jun 2021 · 1 yr 4 mos

    William Alexander Consulting (now known as Stellarmann) is a specialist Technology and Business Transformation consultancy, providing high-quality, outcome-based Professional Services to a variety of private and public sector organisations across the UK. We operate in the space between contract recruitment agencies and traditional consultancies, seeking to provide the benefits of both, without the disadvantages of either. Having a multiple award-winning, market-leading in-house recruitment business enables William Alexander Consulting to identify and deploy the very best people with a precise experience fit for our client’s specific project requirements, with the speed, scale, and flexibility that traditional consultancies simply cannot match. At the same time, our solution delivers the benefits gained by using traditional consultancies, including expert Engagement Delivery Management, the removal of all IR35 liabilities, shared risk, and flexible pricing. However, as we operate with lower overheads than traditional consultancies our model achieves this far more cost-effectively.

  • William Alexander Recruitment (The City Of Brighton And Hove, England, United Kingdom)
    • Research Consultant
      Jan 2017 - Jun 2021 · 4 yrs 6 mos

      William Alexander is a specialist Technology and Business Change Consultancy, offering people-based solutions ranging from Recruitment (William Alexander Recruitment) to Professional Services (William Alexander Consulting). Established in February 2010, William Alexander Recruitment is one of the fastest growing recruitment companies in the UK* and ranked number 22 in the 2018 Recruiter Hot100 (comprising the 100 most successful recruitment agencies out of more than 40,000 registered in the UK), appearing for the fifth consecutive year. We recruit Technology and Business Change Professionals for clients throughout the UK on a Permanent, Contract, Interim and Executive Search basis. Leveraging the expertise gained from being one of the UK’s leading Technology & Business Change recruitment specialists, William Alexander Consulting was established to provide project-based workforce solutions and services, offering a wide range of solutions from ad-hoc consultancy to fully managed service offerings and everything in between. *Source: UK Recruiter Fast 50 – 2016

    • Research Associate
      Apr 2015 - Jan 2017 · 1 yr 10 mos