David H.

Marketing & Digital Strategist • Social Media • Communications • CRM • Retail • E-commerce • Ex Lagardère Travel Retail, L’Oréal, Omnicom • HEC Paris MBA • President of HEC UK Entrepreneurship Club

Greater London, England, United Kingdom

About

15+ years international (APAC, EMEA, LATAM & USA) experience spearheading cross-functional projects for beauty, fashion, FMCG, hospitality, internet, luxury, media, tech, travel and wine & spirits brands. Collaborated closely with top management in visualizing branding, communications and digital marketing strategies. Successfully implemented integrated campaigns for global brands leveraging entrepreneurial problem solving and soft leadership traits. Multicultural manager comfortable working in both fast-paced startup environments and Fortune 500 corporations. Born in Taiwan and raised in USA, I have a keen interest for stories and experiences. I’ve translated this passion into my professional career by using the art of storytelling to create memorable experiences. I love food, meeting new people, and experiencing different cultures. Thank you for visiting my profile. I enjoy networking and collaborating with professionals from all industries and invite you to contact me at any time on here or Twitter (@davidhsu119). Strengths: Blogging, Branding, Campaign Management, Change Management, Communications, Community Management, Content Creation, Copywriting, Customer Experience, Digital & Online Marketing, Digital Strategy & Innovation, Employer Branding & Recruitment Marketing, Engagement, Entrepreneurship, Events, Experiential Marketing, Influencer & Media Relations, Offline Marketing, Partnerships, Product & Project Management, Public Relations, Social Media, Stakeholder Management, Trend Forecasting, User Acquisition, Web Analytics

Experience

  • Head of Content Marketing & Social Media at RAW CREATIVE
    Nov 2024 - Present · 1 yr 9 mos

  • B2B Marketing Project Manager at Grosvenor
    Jan 2024 - Sep 2024 · 9 mos

    B2B Marketing, Destination Marketing, Digital Marketing, Innovation and Transformation, Marketing Strategy and Processes, Paid Media, Performance Marketing, SEO/SEM, Social Media, Stakeholder Management, Website Development

  • Head of Digital Marketing & Social Media at Aera Instruments
    Jun 2023 - Jan 2024 · 8 mos

    Acquisition, Affiliates, CRM, Digital Marketing, Email, Influencer, Paid Media, Partnerships, Performance Marketing, SEO, Social Media

  • Marketing Manager at Lagardère Travel Retail
    2022 - 2023 · 1 yr

    Head of marketing and communications for UK & Ireland (Aelia Duty Free, discover, LEGO® Store, Tommy Hilfiger, YO! Sushi)

  • Head of Digital at Scentopia
    2021 - 2022 · 1 yr

    Luxury beauty retailer operating in Africa Analytics, Branding, Communications (Internal & External), Content Creation & Marketing, CRM, Digital Marketing, E-commerce, Email Marketing, HR Digitalization & Transformation, Influencer Marketing, Loyalty Marketing, Mobile Marketing, Omnichannel Marketing, Partnerships, Public Relations, Retail Marketing, SEO, Social Media