Greater Cleveland
Skill set includes: Product and Project Management, Education Business Development, Direct and Alternate Sales Management, Sales, Demonstration Logistics, Capacity Planning, Self Starting and Multi-Tasking, Microsoft Computer Proficient, and the Ability for Customer/Physician/Sales empathy and translation of needs and goals New Business Development, Sales Training, Customer Education, .Surgery/Ortho and Nuero, Surgical Imaging -Cone Beam, Technical and Product Support, Radiology Imaging, My experience has provided a very diverse wealth of knowledge including Sales, Sales Management, Operations, Marketing, Product Development, R&D, Customer & Sales Education, while working in partnership with our Global Headquarters in Germany. This enabled me to become the ultimate "Utility Player/Leader/Knowledge Transfer Agent" within the organization. I enjoy a position where my experience, relationship skills, and mentoring abilities will positively impact the organization. My tenures include various positions within a very complex, process driven, matrix organization. I have continually embraced change and consider adaptability, relationship management, and teamwork among my strengths and core competencies. . Presently residing in Philadelphia.
Ownership of Product Segment. Develop, Maintain, and Execute Strategic Plan for Product Segment. Drive overall segment business. Assessment, planning, implementation, and continued evaluation of customer relationships. Drive Pre and Post Sales Activities. Identify and Develop Key Accounts Support Development of Educational, Marketing, and Sales Materials. Support Product Development, Product Introductions, Trade Shows. Identify and Develop Relationships with Key Opinion Leaders
Medical Imaging Consultant 2016-Present • Major Manufacturer Project on Alternate Channel Sales Partners/Distribution • Major Communications and Networking Company Project on Customer Education Offerings • Independent Sales Distributors Project on Market Coverage/Working with Manufacturers
Owned the performance management, tactical implementation, and bottom-line business results through effective profit and loss responsibility. Led Education New Product Development and Introduction. Developed, Researched, Introduced New Educational Offerings VILT(Virtual Instructor), E-Learning, Web Ex, Utilizing Learning Management Systems Implemented ROI, Market Potential, Margin Analysis for Educational Offering Proposals Factored in development cost and time, Customer Demand and projected volumes, Delivery model ( strive for virtual offerings - low resource, low price, high margins ) , marketing plan and costs, Market Analysis and Customer Demand for Educational Offerings Managed the market introduction plan, Responsible for training/educating the sales/delivery team on what was offered, developed introductory promotions,ensured product into price book with correct pricing, etc. Critical timing with consideration to fiscal year, quarter closings, etc. Grew Customer Satisfaction scores to a 97% rating from a start of 90%. Achieved 25% average growth in revenue with 15% average growth margin year over year. Increased resource capacity based on sales forecasts, divisional requirements, customers’ needs, and market opportunities over a four-year period. Developed employee training plans which met customers’ educational needs and maximized operations. Partnered with Service Sales and Alternate Channels to achieve goals for both Education and Equipment Sales Developed Competency for Trainers/Develop Quick Guides and Step-by-Step’s Developed/Implemented Service Sales Component into Sales Plan Led Product Introduction Team – Instituted Service incentives to Channel Partners Assigned project to reduce marketing budget, reduced trade show costs by 30%. Developed Competitive Analysis Tool for U.S. and Global Model Grew Strategic Customer, Internal (Service) and External Vendor Relationships which increased sales volume.
* 18 Direct Reports. Drive sales, margin, and volume. Implemented Cost Reduction Programs * Developed and Implemented a comprehensive logistics plan for demonstration equipment, including new agent distribution and sales models. * Develop and managed market relationships with Surgical Navigation industry partners. * Develop and managed clinical relationships with leading surgeons for purposes of establishing COE's and greater market penetration. Resulting in 35% increase in product segment sales.