Hannover-Braunschweig-Göttingen-Wolfsburg Region
I help startups, companies and organizations turn innovation into meaningful market impact and long-term value. I work at the intersection of strategy, venture building and implementation, with a focus on positioning, commercialization and execution. Part of my work is bridging the gap between scientific excellence and market reality by translating research-driven potential into market-ready applications, solutions and ventures. What drives me is value, transparency and qualitative growth. I do not believe the answer is Mars. I believe progress should strengthen life here on Earth through meaningful innovation, effective medicine and solutions that create real and sustainable value.
SENSIFY helps turn complex technologies into scalable applications, market-ready structures and clear execution pathways. Working at the intersection of strategy and execution, SENSIFY supports commercialization, venture building and implementation — with a focus on translating innovation into usable products, software-related applications and effective market logic. This creates the conditions for stronger market positioning, greater commercial traction and sustainable enterprise value. SENSIFY unterstützt dabei, komplexe Technologien in skalierbare Anwendungen, marktreife Strukturen und klare Umsetzungswege zu überführen. An der Schnittstelle von Strategie und Umsetzung begleitet SENSIFY Kommerzialisierung, Venture Building und Implementierung — mit dem Fokus, Innovationen in nutzbare Produkte, softwarebezogene Anwendungen und wirksame Marktlogiken zu übersetzen. So entstehen die Voraussetzungen für eine stärkere Marktpositionierung, höhere kommerzielle Wirksamkeit und nachhaltige Wertschöpfung.
At unamera, we focus on building a scalable platform that connects, standardizes and digitally transform agricultural markets. Together with the team, I helped reposition the company to a broad agricultural commodity market infrastructure, shaped key strategic partnerships, and supported the company across multiple financing rounds and development stages. The work laid the foundation for a transferable market model in which transparency, pricing logic and new finance structures can be built on standardized quality data.
Als Geschäftsführer von escen begleite ich Startups, den Mittelstand, gemeinnützige Organisationen und Konzerne bei der Umsetzung markt- und vertriebsrelevanter Vorhaben sowie bei der Entwicklung digitaler Ökosysteme, nachhaltiger Geschäftsmodelle und neuer Geschäftsfelder. Meine Arbeit verbindet strategische Klarheit mit digitaler Umsetzung, marktorientierter Entwicklung und systematischem Branding. Dabei unterstützen wir Unternehmen und Organisationen dabei, aus ihrer Ausrichtung konkrete Produkte, Plattformen, Marken- und Go-to-Market-Strukturen sowie belastbare Geschäftsmodelle zu entwickeln. Brand verstehen wir nicht als nachgelagerte Gestaltungsebene, sondern als integralen Bestandteil der Umsetzung. Wir entwickeln Narrative, Markenlogiken und Ausdrucksformen so, dass sie digital und hybrid erlebbar werden und konsistent in Produkte, Systeme, Kommunikation und Marktauftritt einfließen. As Managing Director of escen, I support startups, mid-sized companies, non-profit organizations and corporations in implementing market- and sales-relevant initiatives, as well as in developing digital ecosystems, sustainable business models and new business areas. My work connects strategic clarity, digital execution, market-oriented development and systematic branding. Together with my team, we translate strategic direction into concrete products, platforms, brand and go-to-market structures, and resilient business models. We do not treat brand as a downstream design layer, but as an integral part of execution. We develop narratives, brand logic and modes of expression that can be experienced digitally and in hybrid environments, and that translate consistently across products, systems, communication and market presence.
As Co-Founder of NIRLAB, I helped turn a strong technology foundation into a market-ready company. Together with the team, I shaped the strategic positioning, structured the go-to-market, led the overall strategy, and drove the development of new business areas. In addition, I supported the build-up of the leadership team, including the introduction of a Co-CEO, and played a key role in preparing and closing the fundraising round.
As Founder and CEO of NOWOMED, I built and led the development of a compliant digital health ecosystem for hybrid teleclinics. The model combined telemedicine, medication planning and continuous digital monitoring to create a structured and scalable approach for translating therapy-related data into individualized treatment insights, practical real-world evidence and improved care pathways. Together with the team, I defined the strategic concept, shaped the underlying application logic, and drove the integration of anamnesis, therapy data and patient-reported outcomes into one coherent treatment and evidence model. At the same time, I built the venture end to end — spanning strategic development, operational setup, organizational build-up and financing — and established the foundation for structured and compliant data access for patients, physicians, pharmacies, science and pharma. This laid the foundation for an outcome-oriented framework in which therapy progression, quality of life and patient-specific data can be connected more systematically and translated into more informed and scalable healthcare models.