Greater Chicago Area
Leading at $1B+ scale requires clarity, discipline, and relentless execution. I’m a senior commercial and operating executive with more than 25 years of experience leading and transforming omnichannel businesses across distribution, retail, and digital commerce. I’ve operated at scale—guiding organizations exceeding $1B in annual revenue—and have a consistent track record of accelerating growth, expanding margins, and improving EBITDA. My experience spans enterprise sales leadership, pricing and procurement strategy, category and portfolio optimization, digital commerce, and large-scale operational transformation.
Excel Golf Products is a manufacturer of performance golf equipment, including the Zero Friction Performance Tee, Torace Grips and the ZF Distance 312 Golf Ball. I am currently working with the company to improve their retail presence in both online and traditional brick & mortar locations.
Responsible for the marketing, merchandising and purchasing activities for all of Infinity's retail web sites and brick & mortar retail stores. Lead negotiations with key vendors for co-operative advertising and market development funds as well as source new product suppliers. Direct all of the companies online and offline advertising programs. Provide strategic direction for Infinity's future growth as it relates to new product categories and new business opportunities.
Lead the development and growth of eight direct-to-consumer web sites for Infinity Resources, Inc. Managed the online sales growth, margin, marketing and operational expenses to maintain profitability. Directed all of Infinity's online and offline marketing efforts, developed a co-operative advertising program with all vendors and created a remnant advertising program to increase exposure and decrease expenses.