Darragh Collins

Senior Key Account Manager and Business Development Manager.

Ireland

About

I am an experienced key Account Manager,Business Development Manager & Buyer with a demonstrated history of working in the wines,beer,spirits and FMCG industries. I have proven skills in Negotiation, Business Planning, Sales, Retail, and Sales force management. I enjoy working with small and large groups on many difficult projects.

Experience

  • Key Account Manager at Dalcassian
    Apr 2026 - Present · 4 mos

    Maintaining relationships with Key customers in the Off and On trade, and also help drive distribution of our amazing portfolio as well as build our customer base in the Munster region.

  • Key Account Manager at ELIS
    Jun 2025 - Apr 2026 · 11 mos

    key Account Manager focusing on the hospitality industry, covering Munster and the west of Ireland.

  • Molson Coors Beverage Company (1 yr 7 mos)
    • Key Account Manager
      Aug 2023 - Feb 2025 · 1 yr 7 mos

      • I have retained key customers and nurtured relationships over time. • I show leadership in helping the Business developers in the area negotiate with key hotel and pub groups. • I build presentations to showcase our products and gain confidence from prospective customers. • I manage multiple clients, delegate and manage assignments and keep strategic account plans on track. • I over deliver on targets set out by my line manager.

    • Key Account Manager
      Aug 2023 - Feb 2025 · 1 yr 7 mos

    • Key Account Manager
      Aug 2023 - Aug 2023 · 1 mo

  • BWG Foods UC (6 yrs 7 mos)
    • Alcohol Wholesale Manager
      Apr 2022 - Aug 2023 · 1 yr 5 mos

      • Developed initiatives to drive sales across on and off trade channels • Managed the alcohol category for 21 value centre’s across Ireland • Point of contact for 21 value centre managers and 50 value centre representatives • Negotiated pricing for our wholesale department whilst dealing with suppliers and other members of our trading team • Created monthly alcohol wholesale updates presentations for company directors

    • Sales Representative
      Feb 2017 - Apr 2022 · 5 yrs 3 mos

      • Signed over 120 new accounts in three years in Cork • Achieved monthly and annual sales targets • Communicated weekly either by phone or face to face with each customer with new offers or promotions • Kept in contact with Aerial and National Managers about any problems • Advised customers with my in-depth knowledge of the wine and spirits market

  • Business Development Manager at The Wine Buff
    Mar 2011 - Jan 2017 · 5 yrs 11 mos

    • Day to day running of wine shop with over 300 different wines • Targeted and signed up new accounts • Designated wines menus and negotiated prices • Hosted wine appreciation evening for corporate and social events • Kept accounts and records • Managed sales targets