Toronto, Ontario, Canada
Based in Toronto, I do UX/UI design for software and digital experiences along with branding and communication design. With a strategic and problem-solving design approach, working closely with business and technology partners, I've led the design of digital products with complex requirements and constraints. I strive to find the most effective solution that balances user needs, business goals, and technical considerations. With 14+ years of experience, I’ve done work for Royal Bank of Canada, Canadian Tire, Mastermind Toys, Investors Group, Johnson & Johnson, General Mills, Volkswagen, Subaru, and McDonalds, as well as startups and non-profits. A little more about me: I love physical knobs and switches, fountain pens, code, and real books. With a ceaseless curiosity that includes interest in architecture and urbanism, language and music, history and biography, I strive to bring ideas and models from many disciplines to my work. I intermittently play with painting, photography, and robotics, and also play synthesizers and other keyboard instruments.
UX/UI design for larger clients along with branding, communication design, and video production for small businesses and non-profits.
Working with the Internal Audit team within the RBC Chief Audit Executive Group.
Designed internal tool for advisors to manage business clients with multiple banking users, establishing user permissions and transaction limits and approvals. Led weekly product-dev sync and designer jam sessions, as well as advisor training. Balanced the needs for ease and power with a conversational experience and smart defaults along with advanced customization, saving advisor time while also allowing the bank to move most clients to digital.
Worked with a cross-functional team to design a digital platform to help businesses do their banking more efficiently and confidently. From viewing and searching transactions to moving money to gaining financial insights and managing who has access, I worked as part of a talented design and development team to conceive and build a modern business banking experience.
Worked with the RBC Direct Investing team to evolve the client experience, rethink how investors research markets and securities, make trades, and manage their portfolios. Designed and tested features and enhancements for new product RBC InvestEase, including client acquisition and onboarding, funds transfer, and account management.