New Zealand
Developed brand's presence including website building, content strategising, brand campaigns since pre-opening of the hotel throughout the first year settlement into the New Zealand market. Continued to manage and build on brand standards across digital channels for both hotel and hotel's restaurant brand Bistro Saine.
Discovered, designed and delivered an AI assistant app focused on propelling creative problem-solving. This involved crafting a user experience that facilitates natural language interaction and leverages AI to provide real-time insights and personalised suggestions based on the user's prompt.
Considered approach to refining skills in UX/UI and product design, upskilling knowledge and experience in customer journey, user research, user-centred design principles, and human–AI interaction.
Started and scaled personal social brand to 15k organic followers within 7 months. 150k likes engagement across 100 self produced content. Successfully monetised through self designed digital products and services - Converted 80% of leads into high ticket clients (8 clients each month) through social media management.