Greater Barcelona Metropolitan Area
I spent years at the exact place where digital transformation either crashes or takes off: the intersection between business urgency and the real capacity of people to deliver. As a Change Manager in ICT projects, I watched up close what nobody was naming: brilliant teams losing focus, leaders making impulsive decisions, projects failing — not from lack of competence, but from physiology. Constant pressure, hyperconnectivity and cognitive overload create what neuroscience calls Allostatic Load: an invisible, cumulative wear that erodes memory, focus and decision-making capacity long before anyone realizes they're at the limit. When I recognized the effects of that pattern in myself, I went looking for answers: a Post-graduate degree in Neurosciences (UNIFESP) and a Yoga Teacher certification at Kaivalyadhama University, India — not as an escape from the corporate world, but as a scientific response to what it produces. What I found confirms what I lived: mind-body practices with scientific evidence modulate anxiety, restore attentional focus and rebuild, in a sustainable way, the productive capacity of professionals exposed to digital hyperstimulation. The result is a methodology that brings together decades of personal and professional experience with what neuroscience corroborates: teams operating with a regulated nervous system deliver more, decide better and sustain self-driven productivity. What I offer For companies that recognize digital burnout as a risk to the mental health of their employees: a neuro-integrative program for nervous system regulation, with measurable impact on focus, productivity and absenteeism — delivered in a customized format in accordance with NR-1 requirements. For projects and teams: ICT Change Management focused on real adoption, integrated with organizational design and governance for continuously transforming environments. Culture building and internal community engagement, with structured stakeholder communication in complex contexts. Technical knowledge management and digital content, digital marketing strategies, SEO and SEM. Applied expertise in: ICT best practices, PDCA cycle, incident management and SLA, information architecture, HTML/CSS and Web Design, UX Design, UX Writing, Customer Experience, content production, content marketing, inbound marketing, organizational sociology, behavioral psychology and Human-Computer Interaction.
Criação e aplicação de um protocolo mente-corpo com comprovação científica para reverter a Carga Alostática e restaurar a performance cognitiva em profissionais expostos à hiperestimulação digital. Investigação clínica em andamento — ensaio randomizado controlado com instrumentos validados — sobre modulação da ansiedade, foco atencional e estado de Flow em profissionais de TIC. Protocolo Neuro-integrativo — intervenção baseada em práticas físicas e respiratórias com comprovação científica, desenvolvida para profissionais em alta carga cognitiva. Atua diretamente nos mecanismos fisiológicos do estresse acumulado, restaurando foco, memória de trabalho e produtividade. Mentoria Flow — acompanhamento individual orientado à recuperação da performance cognitiva. Inicia com diagnóstico do nível de desgaste digital e evolui para protocolo personalizado de práticas mente-corpo. Objetivo concreto: reduzir a hipervigilância, restaurar a coerência cognitiva e criar as condições neurofisiológicas para o estado de Flow — Um estado mental otimo, em que a eficiência por livre condição. Workshops — sessões presenciais ou online que combinam fundamentação neurocientífica com aplicação imediata, calibradas para o perfil analítico do público de tecnologia — com causa, mecanismo e solução. Programa Corporativo — protocolo neuro-integrativo para times de tecnologia com impacto mensurável em foco, produtividade e absenteísmo, entregue de forma customizada para melhoria contínua, de acordo com os requisitos da NR-1.
Worked within TikTok's Trust & Safety framework, reviewing and applying content quality policies and moderation guidelines at scale. Responsible for ensuring compliance with global digital safety standards across high-volume content environments. Hands-on experience with the editorial, ethical and operational complexity of content governance in a leading Big Tech platform
Development of change management programs and plans; Implementing a change management tools; Team player and willingness to learn Work with effectively a diverse group of stakeholders, directly and senior management and leaders of the organization. Strong conflict management, interpersonal and communication skills (written and verbal). Main Activities Assess the change impact Identify, analyze and prepare risk mitigation tactics Identify and manage anticipate resistance Creating actionable deliverables for the communications plan, sponsor roadmap, training plan Support Customer Journey Mapping, UX design and definition Integrate change management activities into IT project Tracking and report issues ITIL best practices Presentation and group facilitation. Work with of Office Tools: Teams, Power Automate, Excel and PowerPoint mainly Maintaining Sharepoint portals -Evaluar el impacto del cambio en la infraestructura y los sistemas de TIC. -Integrar actividades de gestión de cambio del proyecto - Identificar, analizar y preparar tácticas de mitigación de riesgos. - Promover la comunicación y difusión según lo previsto. - Identificar y gestionar la resistencia anticipada al cambio. Cree entregables para el plan de comunicación, hoja de ruta del patrocinador, plan de capacitación y gestión de resistencia - Evaluar y promover el conocimiento del usuario a través de contenidos y formatos digitales. - Crear guiones, personas y storytellers de usuarios; Actividades principales Evaluar el impacto del cambio Identificar, analizar y preparar tácticas de mitigación de riesgos. Identificar y gestionar la resistencia Creación de entregables procesables para el plan de comunicaciones, hoja de ruta, plan de capacitación. Apoyar el mapeo del viaje del cliente, el diseño UX Integrar las actividades de gestión del cambio en el proyecto de TI Mejores prácticas de ITIL Trabajar con herramientas de Office: Teams, Power Automate, Excel, PowerPoint y Sharepoint
Digital Marketing Consultant focused in business plan, growth hacking,digital presence, brand and products, leads generation and sales. Expert in digital planning (SMM, SEM, SEO, PPC) to generate online traffic and interaction with market (inbound marketing and inbound sales); -Integrate digital actions and off-line, implementation of communication campaigns, endomarketing to sales team, and institutional products; KPIs and reporting in order to understand market needs, identify innovation opportunities and drive sales actions. Business plans, customer prospecting and development strategies for Startups and SMEs. Customer Experience for ICT, Small, Medium and Startup -Prepare the products to present to the web; Digital media administration and social network management; SMM, SEM, SEO, PPC -Training the clients how to use social media, website and others apps to the web. -Pitch construction and relationship with European organisms: ESHorizonte2020, Catalunya Empren, Barcelona Activa.
Focused on helping business IT and Telecom leaders to create image, brand and expand market share where the landscape is evolving to disruptive technology and provide to them insights on how to transition to a new era of digital marketing, where the digitalization generate impacts in market, leadership, structure and talents. • Expertise in idealization of marketing campaigns engaging as a engine institutional, brand and products online and offline to increase sale, looking for the best ROI. • Ability to put in action content marketing strategies and digital marketing - SEO and SEM; • Ability to create and contente marketing in line with the technical knowledge of product application in IT and Telecom to qualify better relevance internet. • Management of social media, website and blog for customer relationships and brand awareness; • Action Plan to increase online traffic; • Nutrition Leads and inbound marketing strategies to increase sales; • Apply digital strategies actions with point of sale, events and fairs; Inbound Marketing - Content Marketing - Knowledge Management Centrado en ayudar a los líderes empresariales de TI y telecomunicaciones a crear imagen, marca y ampliar la cuota de mercado donde la tecnología disruptiva genera impactos en el mercado, Liderazgo, estructura y talentos. • Experiencia en idealización de campañas de marketing involucrando como un motor institucional, marca y productos en línea y offline para aumentar la venta, buscando el mejor ROI. • Capacidad para poner en acción las estrategias de marketing de contenido y marketing digital - SEO y SEM; • Capacidad para crear y comercializar contente en línea con los conocimientos técnicos de aplicación de productos en TI y Telecom para calificar mejor la relevancia de Internet. • Gestión de medios de comunicación social, sitio web y blog para las relaciones con los clientes y el conocimiento de la marca; • Plan de acción para aumentar el tráfico en línea;
Knowledge Management for IT and Telecom: organization of intellectual knowledge in Petrobras, integrating teams of new generation using knowledge manangement and methodologies as gamefication and mobilization. • Implementation of communication and marketing campaigns: dynamic in events, congresses and managing multi disciplinary teams financial planning , analysis , review and approval of advertising materials, contracting suppliers and promotion teams. • Knowledge Management : organization of intellectual knowledge, internal communication planning and in-company training activities . Through interactive communication and digital tools, promotion, events and relationship activity seeks to develop the integration of stakeholders involved ( technicians, users and the workforce). Results: reduction of maintenance in the pipeline line Transpetro 35% with knowledge management work.