Danielle Chen

Senior Visual Designer / Art Director

Greater Chicago Area

About

I’m a creative with 10+ years of experience as a graphic designer and art director. My passion is visual communication—addressing design challenges with concept-driven solutions and storytelling across a wide range of media. From building brand awareness and developing integrated campaigns, to art directing films and photoshoots, I’ve gained skills in hands-on graphic design and in leading a team from ideation through production. My creative approach combines the close attention of boutique design with the big-picture thinking of advertising.

Experience

  • Global Lead, Digital Design & Experience at Motorola Mobility (a Lenovo Company)
    Aug 2022 - Present · 4 yrs

  • 88 Brand Partners (5 yrs 10 mos)
    • Senior Art Director
      Jul 2020 - Jul 2022 · 2 yrs 1 mo

    • Art Director
      Aug 2018 - Jul 2020 · 2 yrs

      With hands-on experience as a designer at 88, I lead many projects and establish directions for brand identity system, campaigns and commercials for our long-term clients. Being involved in projects from strategy stage to presentation and final production, I gain more abilities for concepting and presenting. I often work with Senior Art Director, Executive Creative Director, and production team to accomplished comprehensive projects.

    • Designer
      Oct 2016 - Jul 2018 · 1 yr 10 mos

      I focus on branding and advertising work for wide range of clients, healthcare, education, and finance...etc. I approach projects with building a long-term brand awareness in mind to create logomark, brand guidelines, and communications across different platforms. I work frequently with copywriters, strategists and developers to achieve effective and engaging designs.

  • Teaching Assistant at School of the Art Institute of Chicago
    Jan 2016 - May 2016 · 5 mos

    Beginning Typography Spring 2016 Provided critical feedback, assisted the instructor in communicating with every student, offered project review after class and helped students achieve their project goals well and on time.

  • Graphic Designer at Reactive Creative Co., Ltd.
    Mar 2012 - Aug 2013 · 1 yr 6 mos

    I worked directly with creative directors to take projects from ideation phase through execution. By cooperating with advertising agency, film makers, photographers, and production printers, we were known for creating specialized work ranged from branding, seasonal campaigns, catalogs, to cultural events for well-known brands as well as distinguished small businesses.