Changning District, Shanghai, China
Build new business model such as Museums, Lifestyle, Luxury department stores, increase more brand exposure and sell out in such premier POS locations. Develop B2B2C new business model and customize exclusive product packages for distributors according to their customers’ consumption. Help distributors establish online, offline, Live streaming sales methods to strengthen brand sales performance especially in Covid period. Moleskine POP UP Project Owner Bid with landlord, manage store designer, construction, store set up & withdrawal, VM display, POP UP staff management, monthly sales campaign, monthly workshop, consumers experience route design，CRM （membership）merchanism
Set up China wholesale team and Sales Strategy Develop and manage national distributor channels and project channels in China
Online business Build up business model of Tmall /JD/Amazon/Mei.com/Kaola/Secoo online platform for tableware division TV Home shopping business Bring V&B brand to the channel of TV Home shopping business to grasp more business opportunities Offline business Promote V&B brand to expert lifestyle channels such as luxury furniture boutiques, cabinet channel, Multi brand stores etc Look after corporate business development in China Set up the management system of tableware franchisers
Be in charge of corporate business development in China for dunhill brand Build up and manage travel retail business in China for dunhill brand Set up online retail sales model and corporate with distributors Take responsibility of smoker business in China and HK，launch yearly smoker trunk show for new collection in China