Daniella Aramnia

Product Marketing at adidas Originals

Los Angeles, California, United States

About

Marketing professional with experience across product, influencer, and brand marketing in the fashion, sportswear, and music industries. At adidas, I've managed high-impact apparel collaborations (e.g. Fear of God Athletics) and currently lead product marketing for women's apparel at adidas Originals. I’ve supported global seeding programs, influencer activations at events like Paris Fashion Week, and developed campaigns for artists like Katy Perry and Halsey at Capitol Records. I'm passionate about connecting culture, product, and storytelling to drive brand heat and market impact.

Experience

  • adidas (4 yrs 9 mos)
    • Product Marketing, adidas Originals Apparel
      Nov 2023 - Present · 2 yrs 9 mos

    • Culture Marketing
      Nov 2021 - Nov 2023 · 2 yrs 1 mo

  • Capitol Records (3 yrs 7 mos)
    • Manager, International Marketing
      Jul 2021 - Nov 2021 · 5 mos

    • Senior Coordinator, International Marketing
      Oct 2020 - Jul 2021 · 10 mos

    • International Marketing Coordinator
      Oct 2019 - Oct 2020 · 1 yr 1 mo

  • Streaming Marketing Intern at Universal Music Group
    Jan 2018 - May 2018 · 5 mos

  • Public Relations Intern at FX Networks
    Sep 2017 - Dec 2017 · 4 mos

  • Marketing Intern at Penske Media Corporation
    Jun 2017 - Aug 2017 · 3 mos