Daniel Fernandes Sales, CPM®

Sr. Product Manager at Vodafone

Portugal

About

Experienced Product Manager expert in leading product strategy and execution across international markets, including UK, Spain, Germany, Italy, Africa, and Latin America. Proven track record in managing end-to-end product lifecycles, driving growth in diverse industries such as fintech, hospitality, telco, IT, and cloud services. Skilled in agile methodologies, market analysis, and user-centric design, with leadership experience in cross-functional teams. Adept at delivering impactful solutions in complex, multicultural environments.

Experience

  • Lead Product Manager SaaS at Vodafone
    Jul 2022 - Present · 4 yrs

  • PHC Software (Lisbon, Portugal)
    • International Product Manager IaaS, PaaS & SaaS
      Feb 2022 - Jul 2022 · 6 mos

      SaaS Focus: Build excellent software based on ERP, Fintech, Human Capital Management, Customer Experience and other verticals (Framework and APIs) - Establish relationships with PHC clients and partners, representing them in the relationship with the development teams - Prioritization of product and sprint backlogs, according to clients needs - Ensure that the overall product vision is aligned with the entire company, while keeping up with the market and new trends - Make strategic prioritization decisions, helping the company to think long term and develop new business opportunities (new product strands, pricing, commercialization, marketing, etc) - Evangelization of the product's vision and strategy, in order to guarantee the alignment of all stakeholders Tasks: - Day-to-day handling of requirements: Analysis and prioritization - Roadmap Management (private and public) - Suggestion analysis (market pains) - Backlog management (product and sprint) - Market trend and competitor analysis - Analyze and review the product's marketing communication - Customer support platforms management - Monitoring the development teams (direct contact with the Scrum Master) - Production of product audiovisual content for evangelization and technical help - Create and participate in initiatives with PHC partners to collect feedback on the product (focus groups, brainstorming, webminars, user experience labs, events, etc) - Follow up with internal stakeholders to understand what improvements can be made to the product to help the teams - Monitoring of Net Promoter Score results about the product - Follow-up and help with requests for technical assistance - Document product functionality - Creation of value propositions and technical charts to support communication and sales Technologies: - Agile methodologies (Scrum & Kanban) - PHC Software - Trello - Microsoft 365 (Excel, Word, PowerPoint, Teams) - Google Analytics - Open Broadcaster Software - Kdenlive - Audacity

    • Product Manager SaaS
      Mar 2021 - Jul 2022 · 1 yr 5 mos

      SaaS Focus: Build excellent software based on ERP, Fintech, Human Capital Management, Customer Experience and other verticals (Framework and APIs) - Establish relationships with PHC clients and partners, representing them in the relationship with the development teams - Prioritization of product and sprint backlogs, according to clients needs - Ensure that the overall product vision is aligned with the entire company, while keeping up with the market and new trends - Make strategic prioritization decisions, helping the company to think long term and develop new business opportunities (new product strands, pricing, commercialization, marketing, etc) - Evangelization of the product's vision and strategy, in order to guarantee the alignment of all stakeholders Tasks: - Day-to-day handling of requirements: Analysis and prioritization - Roadmap Management (private and public) - Suggestion analysis (market pains) - Backlog management (product and sprint) - Market trend and competitor analysis - Analyze and review the product's marketing communication - Customer support platforms management - Monitoring the development teams (direct contact with the Scrum Master) - Production of product audiovisual content for evangelization and technical help - Create and participate in initiatives with PHC partners to collect feedback on the product (focus groups, brainstorming, webminars, user experience labs, events, etc) - Follow up with internal stakeholders to understand what improvements can be made to the product to help the teams - Monitoring of Net Promoter Score results about the product - Follow-up and help with requests for technical assistance - Document product functionality - Creation of value propositions and technical charts to support communication and sales Technologies: - Agile methodologies (Scrum & Kanban) - PHC Software - Trello - Microsoft 365 (Excel, Word, PowerPoint, Teams) - Google Analytics - Open Broadcaster Software - Kdenlive - Audacity

  • Zomato (Lisbon, Portugal)
    • Product Manager & Product Owner SaaS & MaaS
      Jun 2018 - Mar 2021 · 2 yrs 10 mos

      SaaS - Agile Methodologies: Scrum & Kanban; - Management of two products (audiovisual service and booking service); - Create the backlog and control deadlines/product quality; - Main point of contact between all areas of the business; - Create product metrics for support, training and development to help in B2B end to end perspective; - Negotiate with agencies and manage their teams; - Data analysis related to product performance, conversion and costs; - Market analysis; - Managing relationships with stakeholders and customers, in order to identifying improvements and collect feedback; - Project Manager; Technologies: - Trello - Zendesk - Help Scout - G Suite (Gmail, Google Drive, Google Sheets, Google Docs, Google Forms, Google Slides, Google Classroom) - Microsoft Excel - Data Studio & Periscope Data - GIMP - Slack - DingTalk - TeamViewer - Dialogflow - NexTable - Zomato Book Cloud (AWS)

    • Customer Support Specialist
      Jun 2018 - Mar 2021 · 2 yrs 10 mos

      - Provide training and coaching to the customer; - Work directly with the tech team, performing manual tests in order to find bugs and improvements to the product; - Create support manuals for the team and also for customers; - Support customers in technical or other issues (B2B & B2C); Technologies: - Trello - Zendesk - Help Scout - G Suite (Gmail, Google Drive, Google Sheets, Google Docs, Google Forms, Google Slides, Google Classroom) - Microsoft Excel - Data Studio & Periscope Data - GIMP - Slack - DingTalk - TeamViewer - Dialogflow - NexTable - Zomato Book Cloud (AWS)

    • Data collector & Content associate
      Feb 2018 - Jun 2018 · 5 mos

      - Kanban Methodology; - Search and obtain information from trusted sources in order to update the system and help the marketing and sales team; - Responsible for collecting and updating data related to restaurants; - Create new pages; - Provide customer support; - Working together with the marketing and sales team; - Data analysis to help optimize data collection and also the sales team in the business plan; - Business Analysis Technologies: - Trello - Help Scout - Google Sheets - Data Studio - Google Drive - GIMP - DingTalk

  • Junior Operations Manager at Bodabar Group
    Feb 2017 - Jan 2018 · 1 yr

    - Kanban Methodology (Board) - Support the management of a bar and events; - Create processes and methodologies for the service to be effective; - Assist in customer service; - Creation of schedules, tasks plans, service support and HACCP plans; - Direct contact with the marketing team for event planning; - Support in team building activities; - Achieve monthly sales targets; - Manage potential conflicts; Technologies: - Trello - ResDiary - Google Sheets & Microsoft Excel - Google Drive