Barcelona, Catalonia, Spain
Twenty-eight years of experience in sales and marketing positions in companies in the IT sector. My most relevant and fruitful experience has been my last five years as entrepreneur, co-founder and chief commercial officer in my own companies. Management and leadership of commercial teams in the field of consulting services, process innovation and digitization using Agile and Lean Start-up methodologies. Implementation of AI projects.
Activity: SaaS CRM platform oriented to connect and provide the best experience to patients, clinics and insurance companies. · Leadership, management, and coordination of a team of customer success consultants. · Development of the consulting business through the team, creation of commercial initiatives aimed at improving sales KPIs, customer engagement and retention. · Coordination and management of transversal initiatives both with the sales teams and customer success area. · Gather structured, data-driven insight on our customers, and provide intelligence to the product team. · Analyze all customers who may not be succeeding with the product, work with them to understand their issues, overcome objections, and articulate solutions. · Develop an in-depth analytical understanding of the customers' challenges, opportunities, then act as the customers’ consultant to achieve customer success.
Activity: Live Streaming Shopping Services under a SaaS platform. · Development of a new operations structure and sales network. · Setup new processes and methodology. · International opening in 5 countries of Latam -Colombia, Mexico, Peru, Chile, Brazil- and Spain. · Selection, training and managing a sales team of three people. · SaaS Price policy definition and CRM implementation. · Investment round negotiation and investor screening. · Global corporate management and a team of up to 20 people.
GoToDigital The Learning Company, S.L. is a computational design agency that helps you create digital services and solve business problems through data, technology and creativity processes, delivering a significant impact on business. · Business development scope -Spain & Latam -Colombia, Mexico and Chile-. · Global corporate management and a team of up to 15 people. · Business operations through sales team and local business partners. · Creation of corporate structure and process methodology applied to Cloud, AI and SaaS solutions. · Services portfolio definition and go to market strategy. · P&L management as well as supervision of projects with high business impact for clients. · Operating costs reduced by 30% through the adoption of AI in daily operational processes, while helping to improve the quality of services provided to customers. · Improved customer adoption of AI, Blockchain and IoT based technologies by using Design Thinking methodology. · Achievement of high positive impact on the user experience through a user-centered design methodology and success story replication in other client subsidiaries.
Multinational company specialized in the integration of systems and infrastructures. · Design of value propositions to reduce IT operational costs and models of transition to the cloud. · Evangelism and presale of IBM Cloud ecosystem, middleware software, Bluemix development, DevOps environments and Managed Infrastructure Services. · Scope of a minimum reduction of 15% in IT operational costs through the implementation of cloud solutions. · Auditing services, consulting and cybersecurity projects.
Consulting and IT Services – Integration of Microsoft ERP, CRM and BI systems - Multinational company specialized in the integration of Microsoft systems and infrastructures. Sale of software services and ERP Navision implementation projects, Dynamics CRM and business intelligence solutions.