Temecula, California, United States
Recently having established my own marketing & consulting LLC in California, my goal is to leverage and combine my education, experience, and passions to help businesses grow by capturing audience attention on social media through video content, convert and reduce customer acquisition costs, and continue to maintain customer retention. With my BA in Psychology from UCLA, I have experience assisting with research and preparing literature reviews in marketing and consumer behavior. Meanwhile, after enjoying 5 years as a high school AP Calculus teacher, I now implement strategies and principles I learned while earning my MA from Stanford University to help support and inform businesses on the latest social media & marketing strategies. Lastly, I have now utilized my interest in photography and videography, alongside with consumer psychology and education, as a means of creating video advertising that strategically communicates the business' branding and product or service in creative storytelling that resonates with targeted audiences. Pacific Ridge Studios is an established, licensed, and insured LLC, alongside FAA license to operate cinematic quality drones for commercial purposes.
Pacific Ridge Studios is a marketing and consulting agency leveraging social media advertising to help businesses develop brand awareness, cultivate and nurture customer interest, and grow marketshare. Includes the following services: • Shooting high-quality video using professional full-body cameras, lenses, and drones. Including insured and licensed by the FAA to fly cinematic-level drones for commercial purposes in the USA. • Editing videos and photos using Adobe Suite to create social media reels that cater to the target demographic and extend to neighboring audiences. • Teaching business managers how to leverage Meta business services and reports to make strategic decisions with advertising, branding, and marketing principles involving customer conversion and retention.
• Volunteering Alum for the Stanford Office of Undergraduate Admissions • Represented Stanford single-handedly at region’s largest College Fair Event, providing local students with information regarding majors and opportunities at Stanford, financial aid, and application process • Interview applicants and prepare written reports of their candidacy every winter
Returned to previous position in the same lab to continue assisting with growth mindset research. Assisting under Dr. Carol Dweck and PhD candidates.
Established for the development of mathematics curriculum in accordance to the California CCSS framework for secondary mathematics and CollegeBoard standards for AP Calculus AB & BC.
AP Calculus AB & BC • PreCalc • Integrated Math II & III • Most notable pedagogical practices include project-based, standards-based, and discovery-based learning with an emphasis on growth mindset and sense of belonging. • Created over 1,000 pages combined of curriculum from scratch for Math III Honors, AP Calculus AB, and AP Calculus BC. Complete with graphic organizers, indexes, examples, vocabulary/definitions, visuals, graphs, etc. • In 4 years, managed to set new records by doubling the previous AP Calculus pass rate to exceed the CA & National Average, all while simultaneously doubling enrollment. • Effectively *quadrupled* the amount of students receiving college credit for calculus in just 4 years. • Extensive experience using Apple suite of technology in the classroom for designing curriculum and everyday instruction. • Experience with Learning Management Systems (LMS) such as Synergy, Canvas, and Blackboard
Cohen Lab Qualitative Coding; Research in Growth Mindset & Sense of Belonging in Middle School math classrooms.