Daniel Adjei

Senior Community Manager & Sports Brand Consultant

London Area, United Kingdom

About

Senior Community Manager, Sports brand consultant providing Influence and Cultural Insight. Proven engagement and experience in Sports Marketing for Adidas Football and global athletes. Strong communication and strategy skills for brand marketing campaigns. Former social media influencer, highly connected with influencers and celebrities & fluent in all social media platforms

Experience

  • Social Media Influencer & Content Creator at Instagram
    Oct 2016 - Feb 2022 · 5 yrs 5 mos

    Content Creator and Social Media Influencer on Instagram with an audience of 17,000 followers. Previous campaigns include: - Launch of the Nike Zoom Freak 1 for Giannis Antetokounmpo in Greece - Nike 2020 England Football Kit launch - Clients: Adidas Football, Nike UK, Nike Basketball, Sports Direct EA Sports, New balance, Pro:direct Soccer, Puma & NFL UK

  • Sports Brand Consultant, Freelance at Freelance
    Jul 2018 - Jan 2022 · 3 yrs 7 mos

    Sports Brand consultant for social media and marketing campaigns, offering ideas and concepts on sport, culture and upcoming trends. - Clients: Adidas Football, Nike UK, Nike Basketball, Sports Direct EA Sports, New balance, Pro:direct Soccer, Puma, Arsenal & NFL UK - Agencies: The marketing store, Iris Worldwide, H+K Strategies, Ear to the ground & Clifford French

  • Events and Stewarding Staff at Freelance
    Oct 2011 - Aug 2021 · 9 yrs 11 mos

    Part-time employment for Knights and Sons Staffing, supervising events and activations. - Performing early intervention for crowd and celebrity safety - Providing excellent customer service and support during activations - Developed communications, awareness and teamwork skills - Events: UEFA Champions League Finals, EURO 2021, London 2012 Olympic & Paralympic Games, Chelsea FC & Wembley Stadium - NVQ Level 3 Qualification in Spectator Safety and Crowd Management

  • Senior Community and Influencer Manager, Adidas GLITCH LDN - Iris Worldwide at adidas
    Dec 2016 - Jul 2018 · 1 yr 8 mos

    Full time employment at the Iris Worldwide London Offices for Adidas Glitch, Managing the social media influencers and creators. Role included: - Creating content briefs for the community to complete - Organised and performed GLITCH launch strategy for Berlin and Paris - Admin e.g. tracking community/public engagement, social media engagement, meeting targets and objectives - Attending Photo/Video Shoots with influencers and professional football players - Athlete and agent liaison - Warehouse and product management - Performed weekly reports of sales and returns to Adidas Football