Hitchin, England, United Kingdom
I’m a dynamic and agile Copywriter with a love of good storytelling, over a decade of experience, and cross-functional training in Graphic Design and SEO. My experience ranges from long-form article writing and blogging, to CRM copy, writing for social media, marketing campaign copy (for print and digital), scriptwriting, and much more. I create spellbinding narratives via all channels, to seize your audience's attention, sow the seeds of interest, and set your brand's story free.
Creating spellbinding written and visual materials, both digital and print, to define and elevate brands’ identity and tell the stories that resonate most powerfully with their customers. In this role, I leverage my 14 years of Copywriting experience combined with my recent in-depth and ongoing training in Graphic Design and the Adobe Creative Suite, to make creative content that perfectly synergises and melds the worlds of written and visual marketing.
Responsible for handling a broad range of copywriting, editing, and proofing duties across social media and DTC customer retention and acquisition. Regular duties involved writing and editing: - Offline brochures and leaflets - Promotional emails - Blogs and long-form articles - Social media captions - Video scripts This role was fast-paced and dynamic, and required an agile working style. In my capacity as a copywriter for Lintbells, I: - Simultaneously handled a large number of ongoing projects - Consistently met tight and urgent deadlines - Liaised with key stakeholders, including project managers, department heads, and company executives - Worked closely and collaboratively with graphic designers, videographers, and social media managers - Worked closely with veterinary and regulatory teams to ensure compliance of written comms
Wrote captivating blogs and feature-length articles for my clients, tailored to their unique niches and audiences and covering a broad range of topics. - Crafted natural, engaging, and high-quality articles tailored for SEO - Covered a wide range of specialised topics, from health and wellbeing, to general interest, travel, hobby activities and pet care - Emphasis on making subject matter engaging for a consumer B2C audience - Article length ranged from heavily researched feature pieces, to short listicles
Worked on a comprehensive digital transformation of all UK-based David Lloyd health club websites. Duties included writing copy for new sites, building, testing and editing sites via CMS, and interviewing club general managers.
Writing captivating blogs and feature-length articles for my clients, tailored to their unique niches and audiences and covering a broad range of topics. - Writing natural, engaging, and high-quality articles - Covering a wide range of topics, from health and wellbeing, to general interest, travel, hobby activities and pet care - Article length ranging from heavily researched feature pieces, to short listicles