Washington DC-Baltimore Area
Creative Technologist | Filmmaker | Brand Strategist For years, people knew me as the person building digital platforms, products, and experiences. But over time, I realized I was never truly obsessed with the technology itself—I was obsessed with how technology could shape perspective, preserve stories, and create deeper human connection. That realization eventually pulled me further into storytelling and content creation. Today, I spend my time exploring the intersection of creativity, technology, and human experience—using digital tools not just to innovate, but to make people feel something real. I’ve built a career working in the gray space between strategy, creativity, and emerging technology, often stepping into the challenges that don’t have a clear roadmap yet. Whether through digital experiences, cinematic storytelling, or creative innovation, I’m most energized by building things that connect people, shift perspectives, and leave a lasting impact.
Founded Catalyst Labs, an agile creative agency focused on brand storytelling, digital innovation, and multimedia content production. Led strategy, creative direction, video production, livestreaming, and experiential content campaigns for clients across CPG, food, real estate, lifestyle, nonprofit, and community sectors. Built integrated storytelling strategies that blended video, social media, digital experiences, and live content to drive audience growth, elevate brand visibility, and strengthen community engagement. Directed end-to-end productions ranging from cinematic brand films and event coverage to livestream broadcasts and aerial productions as an FAA Part 107 certified drone pilot, supporting clients including major developers, civic organizations, and brands such as Under Armour. Following the staff and studio acquisition in 2020, returned to consulting and creative strategy work in 2023, continuing to help organizations tell more human-centered stories through technology and content.
Strategic Growth Advisor focused on helping Empaira scale with clarity, purpose, and impact at the intersection of healthcare and caregiving. Working closely with the founder, I help guide brand positioning, product strategy, and go-to-market efforts—shaping a platform that supports and empowers caregivers navigating long-term and chronic care. Helping translate vision into actionable growth, building community, and identifying sustainable pathways to revenue while keeping the caregiver experience at the core.
Betamore is an award-winning coworking space, incubator and campus for technology and entrepreneurship with a two-fold mission. First, we aim to stimulate the establishment and growth of technology-based startup companies through business collaboration and incubation. Second, we offer a career-focused education led by current industry experts to a growing public community of learners. Our education aims to fill the gap between a traditional liberal arts education and the demand of 21st century jobs.
Chief Digital Officer and advisor to the Founder/CEO on growing the organization to include digital offerings and content production.