Dagmar Elsner

International Marketing Expert

Greater Munich Metropolitan Area

About

An international marketing expert with over 25 year experience in brand strategy and brand management. Expertise in proposition development, brand and marketing communications, direct marketing, web-development, e-Commerce and direct sales in retail business. Ability to combine both strategic and operational skills to lead, transform and develop marketing functions and marketing teams. Track record in delivering profitable customer growth in challenging market environment. Substantial experience with multinational projects and intercultural relationship management. Specialties: Market Management in Direct and Retail Business in Financial Industries

Experience

  • Senior Market Management Expert Retail Business & Strategic Partnerships at Allianz SE
    Jan 2011 - Present · 15 yrs 6 mos

    Allianz SE Group Market Management

  • Project Manager Marketing & PR for Launch of New Business Segment at Allianz Retire+
    Dec 2017 - Dec 2018 · 1 yr 1 mo

  • Head of Market Management at Allianz Direct
    Apr 2010 - Dec 2010 · 9 mos

  • Zurich Gruppe Deutschland / DA Direkt (5 yrs 3 mos)
    • Marketing Director Direct Business
      May 2008 - Mar 2010 · 1 yr 11 mos

    • Chief Marketing Officer
      Jan 2005 - Apr 2008 · 3 yrs 4 mos