Singapore, Singapore
Hi! I’m Crystal, a Psychology graduate from SMU with a background in Marketing, Communications, and Business Development. I’m driven by curiosity and a strong desire to grow, always seeking opportunities to challenge myself and expand my skill set. Through my leadership experiences, I’ve developed strengths in teamwork, communication, and problem-solving, while engaging with diverse communities has deepened my empathy and adaptability. My experience across different industries and roles has given me a well-rounded perspective, allowing me to approach challenges both creatively and strategically. I’m particularly interested in strategy roles in marketing, communications, or business development within the tech or fashion industries, where I can apply psychological insights to drive people-centered and data-informed decisions. I take pride in giving my best in everything I do and am excited to contribute to environments that value growth, purpose, and impact. I’m currently open to opportunities for work. Looking forward to connect or reach out at: [email protected]
The Tech for Good Institute (TFGI) is a non-profit think tank founded and seed-funded by Grab.
The Tech for Good Institute is a non-profit think tank founded by Grab that focuses on research and insights on how technology and the digital economy can drive inclusive and sustainable growth in Southeast Asia.
• Assist the Business Leads in managing marketing initiatives and materials for Oncology (PADCEV & XTANDI) and Women’s Health (VEOZA) brands. • Coordinate and liaise with vendors and external agencies on event management and design projects • Collaborate closely with the commercial team on CMEs • Support the creation and refinement of content for marketing and promotional collateral
• Curated social media marketing content and strategies, achieving a 40% increase in followers across social media platforms • Manage and maintain association’s social media platforms and website, ensuring up-to-date and engaging content • Engage with members and assist in organising key association events and initiatives, including Members Networking and WMRAS Pavilion at the CleanEnviro Summit Singapore • Experienced in Canva, CapCut, and Microsoft Excel
A member of the 20th SMUSA Council A member of the 24th SMUSA Executive Committee • Oversees all SMUSA signature events, such as SMU Freshmen Orientation, SMU Vivace, and SMUSAfiesta. • Oversees the recruitment of Organising Committees for all SMUSA signature events. Ensuring the well-being of the Organising Committees and resolve any issues that arise. • Oversee the Chairpersons (SMUSA Events Deputies) to ensure smooth execution of all SMUSA signature events. • Serves as the Chairperson of the Events Committee, comprising the Events Directors of all CBds. Ensures effective communication of event plans across all CBDs. • Plan and organises the annual Summer Events Calendar • Leads the deconflicting meeting for the Summer Events Calendar with the Events Committee. • Liaises closely with the Office of Student Life (OSL), SMUSA Events Deputies, the Organising Committees, and the Events Committee. • Safeguards SMUSA's branding guidelines and ensures that all signature events align with SMUSA's direction • Oversees and supports the curation of the Summer Events Pamphlet and the SMUSA Welcome Booklet.