New Taipei City, New Taipei City, Taiwan
10+ years of experience in the PC industry, specializing in ARM- and x86-based PC solutions. Extensive expertise in product marketing, OEM/ODM collaboration, and product lifecycle management. Proven track record in driving product launches and aligning strategies with customer needs. Skilled in technical marketing, program management, and product design-in, with a focus on building customer relationships to achieve strategic business objectives and ensure successful product launches.
- Drove multiple Copilot+ PC launches with Acer, ASUS, Dell, HP and leading ODMs by driving go-to-market execution and cross-functional alignment. - Strengthened OEM/ODM partnerships through executive engagements, technical workshops, and marketing events to position Qualcomm solutions effectively. - Managed end-to-end project lifecycle – from RFQ to MP – ensuring smooth customer engagement, feature delivery, and on-time acceptance. - Enhanced product quality and roadmap strategy by gathering customer feedback, coordinating with engineering teams, and influencing chipset roadmap planning.
- Launched the first ARM-based Windows laptop (Aspire 1 with Snapdragon 7c). - Led product development (RFQ to MP) and cross-functional teams to deliver consumer and commercial laptops on cost, schedule, and quality, including award-winning products. - Partnered with ecosystem stakeholders to define product requirements, resolve technical issues, and align features with market demand.
- Managed smartphone/tablet (Philips) and touch display (Amazon) projects from RFQ to MP stage. - Led entire product lifecycle: RFQ, NPI, and MP, including NRE, specs, schedule, technical issues, workflow, and budget control.
- Coordinated with engineering and factory teams to meet Dell laptop project requirements of prototype, schedule and quality. - Managed BOM tracking for NPI builds, ensuring timely material delivery and resolving vendor issues.