Greater Fort Collins Area
As the VP of Business Development at MIIM Horticulture, I lead all aspects of business operations and corporate strategy, to include: revenue generation, key account development, marketing, proforma and OPEX budgeting, product portfolio and IP strategy, and developing short- and long-term go-to-market solution. I am passionate about helping producer achieve their healthiest and highest yielding crops using novel tools powered by science-based technology. In addition to my role at MIIM Horticulture, I also serve as the iCEO for NitroCat Energies, and Executive in Residence at CSU STRATA, where I provide targeted support to faculty, researchers, and staff who are ready to take their innovation from formation to market. I hold a PhD in Microbiology from Texas Tech University and have skills in environmental science, biology, and microbial ecology.
o As the VP of business development, my role encompasses all aspects of business operations and corporate strategy. My responsibilities include all activities that generate revenue, including sales, business development, managing key account relationships, marketing, proforma development, OPEX budgeting, IP and product portfolio strategy, and developing short- and long- term go-to-market solutions using CRM and implemented metrics to ensure data and reporting needs. o MIIM Horticulture offers novel tools to help growers produce the healthiest and highest yielding crop. Powered by culture-based excellence, we are the leading science company for horticulture professionals.
o In the spirit of giving back, this appointment allows me to be of service to the university that gave me an opportunity of a lifetime. The Venture Creation team at Strata directly supports CSU faculty, researchers, and staff ready to take their innovation from formation to market - bridging the gap between academia and the market. The early stages of innovation and market discovery are riddled with challenges for young entrepreneurs that aspire to start their own company. Having access to targeted support as an early-stage academic-founder can be priceless. Services can include simply acting as a sounding board, to more specific guidance, including market discovery, risk mitigation, IP and investment strategy, product identification, development, and early-stage scale up. o This is an excellent platform for broadening strategic thinking, networking, and the ability to support a number of promising companies and technologies.
• Led strategic initiatives to develop partnerships and secure capital for NitroCat Energies. • Focused on revenue generation through innovative modular systems converting waste into carbon-free fuels and fertilizers. • Collaborated with cross-functional teams to enhance operational efficiency and promote sustainability in the energy sector.
o If you have a sales problem, AMPLIFY will solve it o Backed by decades of industry experience, the Amplify group is a specialized manufacturing rep group that was conceived to solve the sales problem for manufacturers that need sales expertise, but don’t quite understand how to acquire the right talent and/or manage sales operations internally. The Amplify group offers a proven approach to amplify brand reach and growth. o THE SALES PROBLEM: Developing exceptional sales talent is challenging and expensive. o THE AMPLIFY SOLUTION: Deploying exceptional / proven sales talent into the field. to efficiently and affordably provide sales results. The operations are focused on growing brand awareness and relevance. This model includes unparalleled data share and market transparency, providing real time market insights and information to help you make the best decisions, and grow your sales. o The Amplify guarantee is Activity Focused Growth, using a team of sales and marketing professionals who are highly credible, knowledgeable, and competitive to AMPLIFY brand success.
Publish research papers, conduct multidisciplinary / collaborative experiments
o Early days growing the company from the ground up required wearing many hats. o We launched our technology into the market and drove year-over-year revenue growth with enormous success. Cofounder Overview: As the operational cofounder of Growcentia, early days meant wearing many hats as we started the company from the ground up. With a skeleton crew of a 6 young team members, within 6 months we developed and launched the MAMMOTH brand, now one of the best known and most distinguished brands. Powered by our culture and our very effective patented technology, we drove year-over-year revenue growth with enormous success. Our current progress is strong growth.
o Executing M&A strategy, opening new markets, business development, developing IP strategy, identifying, and developing new products, partnerships, and channels, and leading key account relationships o Engaged with research groups, commercial farmers, agriculture companies, distribution partners and agriculture clients across domestic and global value chains o Regularly network to develop academic and industry leads, and to catalyze relationships, market opportunities, and partnerships o Conduct market analyses, technology assessments, partnerships, economics, competitive landscapes and proforma projections to accomplish short and long-term objectives o Regularly attend and network at global agriculture industry meetings and trade shows to maintain and expand current knowledge base with focus on evaluating agriculture technologies
o Responsibilities include all activities that generate revenue, including sales and operations, business development, customer relations, marketing, pricing, budgeting and proforma development, channel development, customers service excellence and achieving revenue goals. o Established business channels and partnerships throughout US, UK, Spain, AU, and South America o Established sales and marketing pipeline using CRM and implemented metrics to ensure data and reporting needs supported strategy. o Developed and implemented annual proforma, OPEX budgets, successful business model, and go-to-market sales strategies and tactics o Demonstrated marketing leadership to accomplish key marketing initiatives.