Ireland
My career at Google has provided me with a deep understanding of the dynamics within sales and technology teams. I've gained valuable experience in diverse areas, ranging from developing and executing go-to-market strategies to leading and motivating high-performing sales teams. This experience has honed my ability to identify opportunities, develop innovative solutions, and drive revenue growth. I thrive in fast-paced environments and possess a proactive approach to problem-solving. I am a highly motivated and results-oriented individual with a strong work ethic and a passion for exceeding expectations. Furthermore, I am an effective communicator with excellent interpersonal skills. I believe in fostering collaborative relationships and building consensus to achieve shared goals. My ability to influence, persuade, and inspire others, coupled with my strong execution skills, makes me a valuable asset to any team.
- Drove significant revenue growth for travel and lead generation clients through expert management and mentorship of a high-performing sales team. Championed the adoption of cutting-edge digital strategies, including : - Travel : Innovative campaigns to increase brand awareness and bookings, data-driven optimization of marketing spend, and strategic guidance on emerging trends. - Lead Generation : Performance-driven lead generation across multiple channels, robust lead nurturing programs, and expert consultation on lead generation best practices.
- Led and mentored a high-performing team of Account Strategists and Account Executives, driving significant revenue growth for French brands by providing expert consultative selling and promoting the adoption of digital marketing best practices. - Developed and implemented a comprehensive strategy to enhance digital competency within these brands, empowering them to achieve their business objectives and maximize revenue growth.
Managing a team of Google Ads Consultants partnering with top media agencies to develop key accounts.
As group account director of one of the main gaming actor for EMEA I'm responsible for the account handling, strategic digital planning and buying of multi-million euro advertising campaigns across Display, Social, Mobile and Video. Within this role I manage a team of 7 to deliver innovative brand campaigns as well as acquisition campaigns against sales targets. A vital part of this role is to work closely with all MEC’s team across EMEA, offline teams and various partners to deliver as collaborative an approach as possible to our client across all media activity through EMEA. - Handle one of the main gaming actor for all EMEA's activities - Development and supervision of media strategy (highly digital), A&I (dashboarding, tracking management, DMP set up…) - Implementation of global and local media strategy - Management of 7 persons
- Lead and build day-to-day relationship with clients - Manage and develop existing key Premium accounts - Coordinate technical team to succeed in setting additional services
- Prescribe concepts for brand content digital strategy - Recommend custom communication based on online media - Set up of different cross media communication coordinated with several business units - Work closely with media owners to identify best opportunities for our clients - Educate clients on digital communication - Contribute to new business activities
- Manage all digital channels for Air France Group across 50 countries - Handle online strategy for all markets - Supervise setting up of unified tracking for all online channels across all countries - Oversee dashboard’s creation (multichannels/multicountries) - Manage clients relationship (locally and globally) - Coordinate with all local Havas’ offices - Contribute to new business activities
- Manage several accounts (Canal+, Blizzard Entertainment, Yoplait, Carrefour, FNPCA) - Handle European coordination for 25 countries - Supervise all online channels - Define ROI strategy to recruit new customers - Outline branding strategy to promote brand content - Monitor and optimize campaigns - Participate to media strategy and client meetings - Draw up competitive studies
- Monitor and develop a SMB portfolio : 80 clients (Turnover between 750K€ and 15M€) - Actions in 2006 : 10 opening accounts, 500K€ turnover generated, 2.5M€ establishment of credit - Manage credit risks - Knowledge of every business banking line : international trade, financial investments, insurance…