Claus Magnusson Beck

Managing Director at KIND | Hearing & Vision Care

Burgwedel, Lower Saxony, Germany

About

I'm the Managing Director at KIND, leading our hearing and vision care business as part of Demant. As an accomplished international leader with a proven track record in driving organizational growth, I bring both strategic vision and hands-on operational expertise. My background spans international leadership, leading teams of over 5,000 colleagues in healthcare and building high-engagement cultures where people do their best work. At Demant, I successfully developed and scaled clinic chains through organic growth and M&A activities. Now at KIND, I'm focused on building on our strong foundation and exploring how we can grow our hearing and vision care offerings in new ways. I believe the future of healthcare lies in combining clinical excellence with genuine human connection, and that's what KIND represents. I'm passionate about fostering cultures of trust and high performance. My leadership philosophy centers on open dialogue, direct feedback, and creating space for continuous growth, professional and personal. I'm relocating to Hannover with my family and genuinely excited about the journey ahead. If you're interested in discussing healthcare leadership, organizational culture, or potential collaborations in hearing and vision care, I'd love to connect.

Experience

  • Managing Director (Geschäftsführer) at KIND GmbH & Co. KG
    Dec 2025 - Present · 7 mos

  • Vice President, International Sales, Hearing Care at Demant
    Feb 2020 - Dec 2025 · 5 yrs 11 mos

    I am part of the management team in the Hearing Care division of Demant and responsible for overseeing a portfolio with a revenue exceeding DKK +4 billion. This portfolio spans over +2,000 clinics and involves managing +5,000 employees. In my role, I directly supervise the country managers and my geographical scope covers UK, France, Sweden, Poland, Hungary, Israel, China, and Japan. One of my significant achievements includes driving market share growth through strategic initiatives such as acquisitions, greenfield expansions, and a dedicated focus on commercial excellence.

  • Audika (Part of Demant) (4 yrs 5 mos)
    • Vice President Marketing
      Apr 2018 - Jan 2020 · 1 yr 10 mos

      As Vice President of Marketing at Audika France, a leading hearing healthcare provider, I led a transformative journey to boost clinic traffic and drive marketing performance. Overseeing three departments with +30 talented professionals, my strategic focus was on creating a performance-oriented culture by breaking down silos and introducing shared goals across departments.

    • Post Merger Integration Manager
      Sep 2015 - Mar 2018 · 2 yrs 7 mos

      I had the opportunity to lead the post-merger integration of Audika after Demant's acquisition in 2015. Throughout this process, I managed the delicate balance of integration, performance, and family engagement. During my tenure, the company significantly outgrew the market while completing more than 40 integration projects and I ensured a smooth assimilation of Audika into Demant, contributing to the overall success of the merger.

  • Retail Business Development Manager at Demant
    Mar 2012 - Aug 2015 · 3 yrs 6 mos

  • Management Consultant at Implement Consulting Group
    Jan 2010 - Feb 2012 · 2 yrs 2 mos