Cristi J. , M.S.

Field Specialist

United States

About

I’m a relationship-driven sales and territory management professional with a passion for the sports and athletic industry. I thrive in the field; building genuine connections with clients, identifying opportunities, and delivering results that move the needle. My background spans B2B account management, sports partnerships, and field-based territory operations. I’ve worked across a range of environments; from managing high-volume territories and leading cross-functional teams, to developing community partnerships and driving account growth from the ground up. Early in my career I got my start in the industry on the retail side with Nike and Academy Sports + Outdoors, which gave me a strong foundation in athletic apparel, footwear, and sporting goods from the consumer level up. I hold a Master of Health Science in Sport Management and a B.S. in Kinesiology & Psychology from Sam Houston State University, which means I don’t just sell to coaches and athletic programs, I understand their world. If you’re looking for someone who brings hustle, heart, and a proven track record in territory sales and sports partnerships, let’s connect!

Experience

  • ROM Technologies, Inc. (Remote)
    • Team Lead Manager
      Feb 2025 - Present · 1 yr 6 mos

      Managing full territory operations across Greater Houston. Primary client-facing liaison responsible for onboarding, relationship management, and field intelligence. Led cross-functional communication between sales, support, and operations teams to drive client satisfaction and retention.

    • Field Specialist
      Mar 2024 - Present · 2 yrs 5 mos

  • General Manager at Texas Strength Systems-Houston
    Jan 2022 - Apr 2024 · 2 yrs 4 mos

    Directed community outreach, local marketing, and partnership development with sports organizations, gyms, and health professionals across Houston. Conducted consultative client intake and drove new customer acquisition.

  • Van Wagner (Huntsville, Texas, United States)
    • Corporate Partner Account Executive
      Aug 2021 - Mar 2024 · 2 yrs 8 mos

      Play key role in building customer relationships and retention through marketing of various sponsors during in state and national collegiate sporting events by analyzing market data and improving exposure. Lead discovery projects for element sponsor acquisitions. • Spearheaded customer tracking in system databases for easy customer tagging, identification, and product line prospect generation • Processed advertising and promotion of numerous customers in collaboration with state and federal agencies for the NCAA Final 4 Conference • Planned and hosted various reception events for customer and sponsor satisfaction

    • Corporate Partnership Intern
      Aug 2021 - Dec 2021 · 5 mos

  • Adjunct Professor at Sam Houston State University
    Jan 2021 - Dec 2021 · 1 yr

  • Sales Floor Team Member at Sunglass Hut
    Nov 2020 - Aug 2021 · 10 mos