Alpharetta, Georgia, United States
I’m a former pharmaceutical sales leader pivoting into Sales Operations and Analytics, where I blend data, process improvement, and technology to drive smarter decisions. I’m hands-on with Salesforce, Tableau, Excel, and generative AI tools like ChatGPT and Copilot to design dashboards, automate workflows, and translate complex data into clear insights. I’m passionate about bridging people, process, and AI technology to create efficient, data-driven systems that improve performance and help teams work smarter, not harder.
Promoted Florastor, a clinically proven probiotic, to Georgia healthcare professionals using data-driven strategies to grow sales and market presence. Provided hands-on Salesforce CRM team training and support, enhancing reporting accuracy, dashboard insights, and overall sales operations effectiveness. Partnered with external consultants to design sales reports, aligning deliverables with field team needs and improving reporting usability and effectiveness. • President’s Award: U.S.A. National Sales Representative of the Year (2024, 2017, 2016) • Leaders Circle Award 2014; District MVP 2013 • Grew territory sales by 150% and achieved 200% of Q1 2025 goals in a competitive market. • Increased hospital and LTC sales by 105% and 51% through strategic partnerships and approvals. • Drove 20% growth in independent pharmacy partnerships in 2024 with a focus on relationship management. • Developed marketing tools and educational materials for adoption within compliance requirements. • Created Tableau and Excel analysis tools and trained teams for improved sales decisions. • Built AI prompts to streamline Tableau reporting and accelerate insights. • Aligned sales, marketing, and analytics initiatives across teams. • Designed Salesforce reports and input fields for more effective team enablement. • Used mapping software to optimize territory assignments ahead of product launches. Core Competencies: Sales Operations, Process Improvement, Data Analysis & Reporting, CRM Management (Salesforce, Veeva), Team Training, Cross-Functional Collaboration, Strategic Planning, Market Expansion
Developed pharmaceutical consulting projects for major clients, including Pfizer, Novartis, and Alcon, as part of a Georgia-based pilot program with plans for national expansion. These initiatives yielded quantifiable improvements in patient counseling, enhanced pharmacist and consumer brand loyalty, and increased pharmacy and client OTC product sales. • Facilitated educational details and training for pharmacists at major retail chains (Walmart, CVS, Walgreens), elevating product knowledge and contributing to increasing pharmacist OTC product brand recommendations by 97%, and sales by 30%, aligning with organizational enablement objectives and exceeding sales goals. • Led surveys and focus groups that enhanced client campaign messaging. • Fostered cross-functional collaboration with both clients and internal teams to develop educational resources and streamline processes, ensuring uniform program implementation. • Oversaw client relationships to establish and maintain retail partnerships, reinforcing stakeholder engagement and strategic alignment. Core Competencies: Program Development, Process Improvement, Training & Enablement, Data Analysis, Cross-Functional Collaboration, Market Research, Strategy Implementation
Promoted and launched two diabetes injectable insulins, Lantus and Apidra, and a sleep medication, Ambien CR. Additionally, launched a new medical delivery device designed to enhance patient training and compliance for Apridra. • Transformed a previously underperforming territory that was 74% to goal to over 105% within the first year. • Recognized for excellence, winning the Integrity Selling Contest and receiving the Solidarity Award in 2009. • Exceeded sales goals for Lantus at 112% of the goal, achieved a 26% increase in Apidra sales, and reached 105% of the sales goal for Ambien CR. • Pioneered physician teleconference seminars that were adopted district-wide. • Developed a comprehensive guide to assist physicians in navigating the process of obtaining Lantus approval for state and federal truck drivers through the state/federal diabetes exemption program.
Managed a diabetes portfolio valued at over $20 million, including a range of injectable medical devices. • Oversaw product management and led new product development initiatives within the diabetes care sector. • Collaborated on the planning, budgeting, and execution of comprehensive marketing and sales strategies domestically and internationally. • Launched the first glucose liquid and gel delivery products in the U.S. market, securing placements in major retailers and wholesalers. • Developed and implemented sales materials to support national account managers and promote both new and existing products. • Established partnerships with major pharmacy buyers and launched innovative glucose club packs at Sam’s Club and Costco. • Identified and captured opportunities in the sports market and expanded product distribution into the UK. • Authored two articles on hypoglycemia for leading U.S. diabetes journals (2004, 2007) and two editorials in Chain Drug Store Daily (2006)
• Supported patients and HCPs by addressing questions and providing education on diabetes care products. • Analyzed and redesigned a sample marketing program targeted toward Certified Diabetes Educators, resulting in increased effectiveness and $100K cost reduction.
Part-time media relations representative for NASCAR Busch Series team and its sponsors. • Coordinated and scheduled driver appearances. • Released information that gained publicity and exposure for the assigned sponsors and racing team.