Ciara Smith

Media, Marketing & Strategy | Helping brands be less boring for over a decade | LGBTQ+ Leader & Activist.

New York, New York, United States

About

Weaponizing integrated media and digital marketing innovation as catalysts for growth. I wear the hats of Strategist/ Media Expert/ AI & Innovation Specialist/ Partnership Design/ Audience & Culture Translator for my client partners.

Experience

  • Executive Director, Strategy at PHD
    Jun 2026 - Present · 1 mo

  • Group Director, Strategy & Innovation at WPP
    Dec 2023 - Jun 2026 · 2 yrs 7 mos

  • Global Director, Partnerships & Innovation at Mindshare
    Mar 2020 - Dec 2023 · 3 yrs 10 mos

  • Associate Director Integrated Media at Ogilvy
    Apr 2018 - Mar 2020 · 2 yrs

  • Digital Investment Manager: Jaguar- Land Rover at Mindshare
    Jun 2016 - Mar 2018 · 1 yr 10 mos