Lexington, Kentucky, United States
As a marketer and editor with over 8 years of experience, I help brands and creators craft engaging and impactful stories that drive business and engagement. I have worked with major international clients across various industries, such as tech, IT, finance, and aerospace, to deliver award-winning content marketing campaigns and editorial strategies. I have planned and executed marketing campaigns for products and brands including Dungeons & Dragons, Pathfinder, Northrup Grumman, Capital One, and more. I am also a passionate tabletop game editor and designer with credits on popular franchises like Lord of the Rings, Warhammer 40,000, and Doctor Who. I enjoy collaborating with other game designers and writers to produce immersive gaming experiences that bring people together. I enjoy working with diverse teams of creatives where I can learn from those around me, and share something too.
Working closely with games media, content creators, and other influencers to promote official Dungeons & Dragons, Pathfinder, and Critical Role tabletop gaming accessories and lifestyle products. I partner with e-commerce managers to ensure continued revenue growth and a positive customer experience through diverse marketing and communication channels.
I work with tabletop game designers from large studios to self-published authors to help ensure the editorial quality of their products.
Owned all content and email marketing efforts while working closely with a growth-focused sales team. Created and deployed high-engagement email campaigns while supporting outside sales with actionable content.
Owned content marketing editorial strategy for major international brands. Worked closely with freelance writers and content creators to deliver award-winning content.
Created and revised style guides and editorial training while continuing to serve as the primary editor across all product lines.
Editor across all product lines, including Warhammer Fantasy Roleplay, Warhammer 40,000, The Lord of the Rings, and in-house IP. Worked closely with designers and IP licensors to ensure quality print publications.