Christophe Richard

About

Management of projects, teams and service providers in multicultural environments. Mobile & desktop website creation, online marketing, interactive supports, audio, video, events, printed collaterals

Experience

• Digital Marketing Manager at IRU
  Apr 2017 - Present · 9 yrs 4 mos

  - Websites: creation, project management, maintenance, development of new functionnalities, analytics, SEO - Social media: strategy, day to day management, monitoring, posting, advertising, analytics, ads - Online marketing: startegy, Google display ads, Youtube ads, media partnerships - Email marketing: Campaigns creation and analysis, automation - CRM, Marketing automation

• Freelance work at Freelance
  2008 - Present · 18 yrs 7 mos

  - Valorema, Annecy – Creation of the whole graphic identity and all the multilingual, responsive websites for mobile and desktop. (+ SEO, SEM and Social media) - Opheris Consulting, Geneva – Creation of the graphic identity and website - Mandarine Consulting, Geneva – Creation of the graphic identity and website

• Manager, Digital Publishing at HSBC Private Bank
  2010 - Oct 2016 · 6 yrs 10 mos

  - Single point of contact for the Marketing department to create and deliver HSBC Private Bank’s public websites - Coordination of digital & print requests for the internal users, ensuring business requests are understood and realised by design and technical teams - Management of issue escalations - Manager of HSBC Private Bank’s intranet site (6000 users worldwide), in charge of updates and evolutions

• Multimedia specialist & BCP Manager at ING Bank (Switzerland) Ltd.
  2008 - 2010 · 2 yrs

  - Manager of the bank’s websites (internet, intranet, e-banking), in charge of design, updates, visibility… - Definition of the external and internal communication strategies on new medias (online advertising, newsletter…) - Designer, ergonomics specialist for the bank on all web applications and printed matters (brochures, annual report, templates) - Manager of the business continuity plan of the bank (coordination, improvement, testing sessions with department heads)

• Multimedia projects manager at FOURNIER HABITAT (Perene - Mobalpa - Socoo'c)
  2003 - 2008 · 5 yrs

  - Manager of the group’s websites. Updates, animations, evolutions… - Specialist for all electronic media projects (DVD, video, audio…) - Definition and setup of the web marketing strategies for each brand, with management and recommendation of a consequent budget