Christopher Cramer

Leadership / Strategic Partnerships / Business Development

United States

About

Senior leader with a proven record of driving revenue growth, developing high-performing managers, and leading large contract strategy teams. Known for building collaborative, cross-functional relationships that deliver measurable results. Skilled in: Leading and mentoring leaders to achieve ambitious goals Designing and executing large-scale partnerships Driving interdepartmental alignment to support strategic objectives Creating contract strategies that maximize value and market impact Before entering the pharmaceutical industry, I served in the U.S. Navy and built a career as a counselor and coach—experiences that shaped my leadership style, resilience, and commitment to developing people. Passionate about fostering team success, unlocking potential, and delivering business outcomes through strategic vision and disciplined execution.

Experience

  • Sr. Division / Business Development Lead at Bonafide Health
    Mar 2025 - Present · 1 yr 4 mos

    Focused on building and executing strategic partnerships with the largest women's health organizations and health systems across the US.

  • National Strategic Accounts Leader at Myriad Genetics
    Feb 2023 - Nov 2024 · 1 yr 10 mos

    Building partnerships with hospital systems, group purchasing organizations and management service organizations to be scalable across the United States.

  • Executive Sales Consultant at Sales Consulting
    2021 - Aug 2022 · 1 yr 8 mos

    As an Executive Sales Consultant, I played a pivotal role in driving commercial success by developing and executing go-to-market strategies, analyzing market trends, and forecasting budget allocations. I successfully recruited, hired, and trained sales and marketing professionals, establishing strong relationships with key physician groups and launching impactful speaker programs. Through my efforts, I contributed to significant revenue growth and market expansion.

  • TherapeuticsMD (Full-time · 11 yrs 10 mos)
    • Director of Sales - East Coast
      Jan 2015 - Feb 2021 · 6 yrs 2 mos

      ★ Spearheaded all business aspects of the Women's Health division in the Southeast US and oversaw a high-performing team of 8 Regional Directors and 65 Specialty Reps. ★ Led 6 Regional Managers and 1 Health Systems Manager (calling on IDNs) in executing targeted business development and go-to-market strategies to deliver revenue growth and sales success across a territory comprising half of the country. ★ Oversaw the co-employment with Syneos for 4 years, cultivated and grew relationships with Specialty Pharmacies to increase business, and elevated growth by collaborating with the In-House Pharmacy, Market Access, and Commercial teams.

    • National Director of Sales Effectiveness
      Jan 2013 - Jan 2015 · 2 yrs 1 mo

      • Leader of new CRM build out/ pilot and sales team training virtual platforms and NSM breakouts • Oversaw national recruiter team to interview, hire and onboard 90 new sales reps and 10 new managers in 90 days! Accomplishments: • Won presidents club as corporate contributor in the new cross functional leadership role. • Oversaw hiring of 100 new reps and managers for product launch. • Increased sales team “sale to script ratio” via specific targeting programs through the CRM dashboard. Up 9%

    • Regional Business Director - Florida
      May 2009 - Jan 2013 · 3 yrs 9 mos

      ★ Spearheaded all facets of the regional business and managed a team of 8-10 sales specialists focused on OBGYN, fertility, and pharmacy business across the Southeast and Mid Atlantic US. ★ Oversaw the pilot launch of the in-house pharmacy VitaCare (later sold to Good Rx), which delivered a 385% increase in prenatal vitamin sales and positioned the company as the market leader in commercially insured patients. ★ Guided 5 reps to win multiple President's Club awards across their careers and grew the market from 0 scripts in 2010 to 7.8K scripts in volume in the launch year.

  • Institutional Accounts Manager at PerkinElmer
    Mar 2006 - May 2009 · 3 yrs 3 mos

    ★ Promoted to Management team to develop and deliver contracts with national and regional birthing hospitals, large group practices, and integrated delivery networks. Won President’s Club awards for securing 21 contracts in the East in 2009 (compared to 7 in the West and 3 in the Central regions). ★ Top Specialty Sales Rep in the company in 2008, in 1 year moved Orlando from 59th to 3rd in 2007.