Covington, Kentucky, United States
I’m a brand thinker and creative lead who helps ambitious teams evolve. I bring strategy and design together to build brands with clear positioning, emotionally intelligent systems, and cultural relevance. I’ve led brand work for adidas, GE, lululemon, and the New Orleans Pelicans. I’ve repositioned cultural institutions, built studios from scratch, and helped startups translate belief into identity and execution. Now I’m expanding that practice through graduate study at Parsons Paris, focused on creative leadership and the future of design firms.
Services: Brand Strategy, Campaign Development, Creative Content, Design Thinking, Visual Identity Capabilities: Advertising, Art Direction, Brand Activation, Brand Guidelines, Brand Identity, Brand Positioning, Copywriting, Content Production, Design Sprints, Digital, Editorial, Environmental / Experiential, Illustration, Innovation, Insights, Interactive, Letterform, Logo Design, Messaging Guidelines, Naming, Packaging, Photography, Prototyping, Service Design, Web Design, Workshop Facilitation