San Diego, California, United States
Competent professional successful at consistently delivering high quality client services, memorable experiences and relationship management. Knowledgeable in leadership, teamwork, and creative problem solving to identify new opportunities, improve client relations and fulfill organizational strategic goals. Passionate for Hospitality / Meetings & Events / Sales industries. Graduate from San Diego State University, majored in Hospitality and Tourism Management - Emphasis in Meetings & Event Management
• Manage two venues (Shout! House & Garage Kitchen + Bar) with 475 max capacity combined spaces and average $50k/mo ticket sales in reservations for live entertainment • Sold and contracted Group Sales and VIP packages $504,000 in 1st year, $838,077 2nd year (+66.3%) • Manage FOH & BOH Team of 70 between the two venues | Food Cost Ave 32%, Bev Cost Ave 15%, Labor Cost to sales 30% • Completed Market Analysis to identify opportunities and trends within the SD region based on data/reports from STR, Kalibri Labs, & SDTA • Researched and implemented new Reservation System: Tock to improve business processes and automate tasks • Created two business plans for integrating technology into our POS system for a loyalty/rewards program and online/To-go ordering system • Comp Set Analysis: Secret Shopped competitors in the local SD region to update Event Service Package offerings and pricing to give a competitive edge and increased profit margins • Reputation Management via Google/Yelp Reviews, social media, and telephone. Encouraged staff members to provide excellent service by praising/rewarding positive reviews • Created proposals/contracts for client bookings and managed the deposit history of all billable accounts • Booked and traveled offsite for Road Show bookings managing production/entertainment for various Hotel, Casino, Venue spaces (SMERF) • Established partnerships with third-party companies to supplement day-to-day business; Catering • Reached out to professionals in the industry to nurture existing and foster new relationships • Assisted Director of Marketing in editing materials and creative ideas before sending promotions to targeted demographics • Actively participating in weekly meetings and setting communication standards and expectations with management team and staff members • Up-sell and detailed programs with clients; verification and modification of space requirements, audio-visual, times, equipment, menus, themes/decorations, and live entertainment
The Shout! House - Dueling Pianos: is San Diego's premier destination for food, drinks, and live music! • Voted Best Venue for Live Music / Private Events San Diego 2022,19,18,17,16 --- Laugh, Sing & Shout the night away. Our show consists of two piano players, performing at two face to face grand pianos. The performances are high energy, with audience participation, staff dancing on stage, comedy, and sing-along. YOU REQUEST IT, THEY’LL PLAY IT! The show is request driven by the audience. Our team of talented piano players, play everything from classic rock hits, to modern rap songs and everything in-between. It’s a non-stop party, with a show that goes on all night long. EAT, DRINK, SING-ALONG. Enjoy great food, fun drinks, and awesome specials. ——— Garage Kitchen + Bar: Downtown San Diego's top-rated restaurant and sports bar! Enjoy fresh food, seasonal cocktails, and the best happy hour San Diego has to offer! --- Come to the Garage to eat, drink, laugh and hang out with friends and your favorite Shout! House player. Life is Grand at Garage!! While you park it at Garage, you can now enjoy a taste of Shout! House entertainment complete with the Shout House performers. It's a one-man-piano-show, entertaining our guests while they enjoy craft burgers and beer. The performers will entertain for both Dinner and Brunch. Just like next door, requests are encouraged!
The Hella Mega Tour | Green Day + Fall Out Boy + Weezer --- Ongoing tour by American rock bands Green Day, Fall Out Boy, and Weezer that was announced on September 10, 2019 and originally included dates from March to August 2020. Due to the COVID-19 pandemic, the Oceania and Asian legs of the tour were canceled, as well as some European dates and the sole Canadian date. The rest of the tour was rescheduled to 2021 and 2022. U.S. Open 2021 | USGA --- The United States Open Championship, commonly known as the U.S. Open, is the annual open national championship of golf in the United States. It is the third of the four major championships in golf, and is on the official schedule of both the PGA Tour and the European Tour.
National Venue Rep: • Worked virtually with the owners of the company and other team members. • Researched new independent musicians and venues. Pitched the FanFlex platform to artists, managers, and venues via Zoom/Google meetings and direct messaging online. • Managed signups, tracking metrics, and actively participated in online conversations, answering questions, offering solutions, mediating threads that ultimately grew and nourished the client base of FanFlex. • Lead Venues: ~17% Response rate & ~20% Close rate onto platform during Covid-19. --- CRM Manager: Researched, built, and integrated a Customer Relationships Management system for the FanFlex business creating - • Improved Informational Organization • Enhanced Communication • Improved Customer Service & Engagement • Automation of Everyday Tasks • Greater Efficiency for Multiple Teams • Improved Analytical Data and Reporting • Opportunity to Scale Faster
Whova provides intelligent event technology solutions by creating authentic attendee participation and engagement through simplifying the entire event management process from planning, registration, networking, follow up, and even tracking and analyzing real time data/analytics to ensure you are acquiring ROI for your events. --- • Took initiative in a brand-new position as the first sales rep working to build out the process for sales dev role with the retention team. Worked with recycled leads ranged from 2 months to 6.5 years old that fell out of touch with account managers or did not close deals. Selling, Relationship Management, and Process Improvement were key functions to my position. • Utilized AB-testing, data analysis, research and personalization to see how communication and response rate could be improved when initiating contact with leads via phone, email, LinkedIn, and other channels to book demos of the platform. • Averaged 568 # of calls, 483 # of emails and 10 demos per week. Average deal size when closed range from $3-4k.
MESA strives to provide students the opportunity to explore the meeting and event sector of the hospitality industry. Using internal and external resources; students, faculty, and industry professionals, come together to enrich the educational, cultural, and social experience of students. Creates opportunities for students to use their event planning skills by participating in planning meetings, trips, tours, and events both internally within then L. Robert Payne school of Hospitality Management and externally within the industry. Additional HTM Course - Strategic Management Project: