Greater Sydney Area
Most businesses end up hiring three or four people to cover marketing strategy, CRM operations, creative production, and technical implementation. I handle all of it myself, and I build the AI automation that makes that possible. I’m an American professional based in Sydney, running an independent consulting practice that works with clients across Australia and the United States. I partner with businesses that need marketing leadership, operational systems, and creative execution without the overhead of a full department. On the marketing side, I own the full funnel: SEO, paid media, email marketing, and lead generation. I’m a Specialist who builds lead scoring models, lifecycle workflows, and attribution dashboards customized for each client. On the technical side, I build the infrastructure tailored to your needs. I deploy AI-powered automation and data pipelines to wipe out manual work and connect systems that don’t normally talk to each other. On the creative side, I direct brand development, video production, and design output, covering everything from campaign visuals and pitch decks to motion graphics and social content. I also design and build websites and landing pages that are optimized for UX and conversion. What makes this unusual is that I don’t just strategize. I execute. And I connect the systems so marketing, sales, creative, and tech actually work together instead of living in silos. Open to remote roles and opportunities in both the Australian and American markets. If you need a full-stack operator across marketing, AI, CRM, creative, or development, let’s connect.
Independent consulting practice serving businesses across Australia and the United States. Marketing leadership, CRM operations, AI automation, creative direction, and technical development as a single integrated operator. MARKETING STRATEGY & EXECUTION Full-funnel campaigns across SEO, paid media, email marketing, content strategy, and lead generation. All tied to pipeline metrics: CAC, conversion rates, ROAS, and pipeline velocity. Attribution models and reporting dashboards that show clients exactly where budget is working. CRM & MARKETING OPERATIONS Configured Salesforce and HubSpot from the ground up. Built lead scoring models, lifecycle automation, pipeline dashboards, and lead routing systems. Salesforce Administrator certified. HubSpot credentialed. AI & AUTOMATION AI-powered automation workflows in Python to reduce manual overhead across marketing, sales, and ops. Automated lead routing, content pipelines, cross-platform data sync, and internal tooling that lets small teams operate at scale. CREATIVE DIRECTION & PRODUCTION End-to-end creative: brand identity, video production, motion graphics, graphic design, advertising creatives, social content, pitch decks, and print. Visual consistency and commercial intent across all deliverables. WEB DESIGN & DEVELOPMENT Websites and landing pages optimized for UX, conversion, and speed. Custom internal tools, API integrations, and data pipelines in Python, JavaScript, TypeScript, and Node.js. Infrastructure across Docker, Kubernetes, PostgreSQL, Redis, and CI/CD environments.
Managed the full admissions and enrollment lifecycle for prospective students, combining consultative sales methodology with CRM-driven pipeline management to guide candidates from initial inquiry through enrollment. ENROLLMENT PIPELINE MANAGEMENT Owned a personal enrollment pipeline from lead assignment through final registration. Maintained consistent follow-up cadences using CRM to track prospect engagement, application status, and enrollment milestones. Managed high-volume outreach across phone, email, and in-person consultations. CONSULTATIVE SALES & ADVISING Conducted needs-based consultations with prospective students to assess career goals, educational background, and program fit. Translated complex program offerings and financial aid options into clear, actionable guidance. Built trust through transparent communication, driving higher conversion from inquiry to enrollment. DATA-DRIVEN PERFORMANCE Tracked individual and team metrics including contact rates, appointment-to-enrollment conversion, and pipeline velocity. Used CRM reporting to identify funnel bottlenecks and adjust outreach strategy. Consistently met or exceeded monthly enrollment targets. CROSS-FUNCTIONAL COLLABORATION Coordinated with financial aid, academic advising, and student services to ensure smooth handoffs and a cohesive student experience from first contact through orientation.
Drove new business pipeline for a creative and media production studio in Santa Monica, California, focused on the entertainment, media, and brand content space. PIPELINE DEVELOPMENT & OUTREACH Researched and identified prospective clients across entertainment, media, and consumer brand verticals. Developed targeted outreach sequences combining cold email, phone, and social selling to generate qualified meetings with decision-makers. Built and maintained a structured sales pipeline using CRM tools, tracking prospects from initial contact through proposal delivery. CLIENT RELATIONSHIP MANAGEMENT Managed ongoing communication with prospects and clients to understand project needs, timelines, and creative requirements. Served as the initial point of contact for inbound inquiries, qualifying opportunities and routing them to the appropriate creative teams. Built relationships that positioned Channel X as a trusted creative partner. MARKET RESEARCH & COMPETITIVE INTELLIGENCE Monitored industry trends in content production, branded entertainment, and digital media to identify new business opportunities and inform outreach strategy. Analyzed competitor positioning to refine Channel X's value proposition for different client segments. CREATIVE COLLABORATION Worked closely with the studio's creative and production teams to develop pitch decks, case studies, and presentation materials for prospective clients. Contributed to the strategic framing of proposals, ensuring creative capabilities were presented in the context of measurable business outcomes.