Germany
EXECUTIVE SUMMARY Throughout my career, I have built the systems that enable companies to scale: connecting strategy, business model design, commercial execution, partner ecosystems and operating models. My experience spans insurance, financial services, retail ecosystems and mid-sized companies. I built an embedded insurance business to multi-million Euros Gross Written Premiums and EBITDA contribution, established strategy and innovation capabilities within a 150-year-old insurer, and currently hold full commercial and P&L responsibility as Chief Business Officer for an international digital value-added services platform. A recurring theme throughout my work is orchestrating complex ecosystems: aligning stakeholders, partners, technology, operations and commercial functions around a common growth agenda. I bring deep industry experience, an established network and visible presence across the German insurance ecosystem. CORE VALUE CREATION - Building and scaling new business models. - Orchestrating complex partner ecosystems across insurance and financial services. - Designing scalable commercial operating models, go-to-market structures and sales systems. - Connecting strategy, technology, operations and execution to create repeatable growth. - Combining deep industry access with established stakeholder networks and market visibility.
Transforming a traditional business model into a scalable B2B2C platform and building the commercial systems required for the next phase of growth. Mandate Full commercial and P&L responsibility across sales, business development, growth strategy, operating model transformation, value creation and international expansion. Selected Contributions - Defining the growth strategy to evolve the business toward an integrated B2B2C growth platform. - Designing scalable commercial operating models & international expansion frameworks across DACH, the Nordics and the US. - Orchestrating collaboration across commercial functions, operations, technology and strategic partners. Goal Aligning business model, partner ecosystem and organizational capabilities to unlock the next phase of growth.
Built a new embedded insurance business from the ground up, creating a scalable commercial model across retail distribution, insurance partnerships and technology. Mandate Full P&L responsibility for creating and scaling a new embedded insurance business within a complex European retail and insurance partner ecosystem. Selected Contributions - Built a greenfield embedded insurance business from concept to scalable operating model. - Orchestrated the ecosystem across retail distribution, insurance partners, technology and operations. - Designed the end-to-end growth system covering acquisition, distribution, partner management, monetization and scaling. - Created a repeatable European expansion framework and led the launch into France. Impact - Ten-thousands of customers | multi-million Euros Gross Written Premiums (GWP) and EBITDA contribution. - Established embedded insurance as a scalable, recurring growth engine.
Built an enterprise-wide strategy and innovation system connecting strategic priorities, resource allocation, innovation capabilities and execution to systematically identify and scale new growth opportunities. Mandate Develop enterprise strategy, establish strategy development and execution frameworks, and build innovation and venture capabilities. Selected Contributions - Developed the strategic direction and growth agenda by identifying new business opportunities and future growth areas across insurance and adjacent markets. - Designed and implemented an enterprise-wide strategy framework connecting strategic prioritization, capital allocation and execution. - Established innovation capabilities, venture-building structures and executive decision mechanisms to develop and scale new business models. - Built an established network across the German insurance and financial-services ecosystem through strategic initiatives, new business development and regular engagement as a speaker and industry contributor. Impact - Transformed strategy from an annual planning process into an execution-driven growth system. - Launched and scaled new business models including CoachMeNetto (Platform for “Honorarberater”) and Probezeitversicherung (digital insurance product covering job loss in probation period) through a repeatable venture-building approach.
Management Consulting with focus on innovation for clients such as ProSiebenSat.1 | Deutsche Telekom | MediaMarktSaturn; Writer of "der-innovationsblog.de", Organizer of the Corporate Startup Meetup
Strategic Communication & Public Affairs for clients from industries such as energy, finance and pharmaceuticals