Los Angeles, California, United States
Senior Media Executive with 20+ years of experience across business-to-business, consumer, news and agency media. A strategic, innovative thinker with exceptional ability to execute and grow profitable businesses. A proven Leader with ability to build great teams and inspire them to do more. An Agile decision maker that is comfortable within complex and undefined business scenarios with a deep understanding of technology and how to leverage through people and processes.
Responsible for the digital organization including Product & Technology, Revenue, Operations, Audience, Marketing and Training. In addition provide strategic leadership and executional ownership across locally controlled print revenue categories. Tasked with driving organizational transformation and directing investment across growth areas of the business. Corporate officer working directly with the board and lender groups to maximize strategic opportunities.
Responsible for digital revenue across the Los Angeles DMA. Lead, manage and develop digital sales, ops, support and marketing department of 35. Direct and execute sales, product development, process, training and go to market strategy for all digital business. Key member of Operating Committee.
Publishing Executive for 2 Daily Newspapers (Democrat Herald, Gazette Times); 1 Weekly Newspaper (Lebanon Express) and all associated online and mobile properties. Located in the Mid-Valley Region of Oregon. (Albany, OR - Corvallis OR - Lebanon, OR)
Responsible for developing/improving products for The Times Newspaper and website NWI.com. Group Publisher role for 5 publications targeted to specific consumer niches. Responsible for enterprise marketing budget, trade partnership/promotions and community events. • Successfully planned, integrated and implemented new CMS system, Ad Serving platform and Social Marketplace July 2009 • Launched comprehensive interactive product portfolio including Behavioral Targeting March 2009. • Lead Niche Publication Group to record financial performance (profit) in 2009. • Serve and speak at key community boards/groups including chamber groups, Legislative Council, Health Care Advisory Council, County Fair Board, Food Bank • Co-Chair Operational Efficiency Committee and Enterprise Content Committee