Chris Coppens

About

Based upon experience, skills and market knowledge, I'm able to develop new business within the consumer electronic market. Sales, marketing and technical skills allow me to support retailers and sales teams on daily basis to ensure their sales growth. I have strong communication skills, a pro-active approach and planning & organization skills. I’m client oriented, creative, result oriented and a team player. Specialties: Product Marketing 􀂃 Planning and executing local marketing actions to boost sales. 􀂃 Product development (International experience Europe & Japan). 􀂃 Financial Forecast – Product Forecast (quantity). 􀂃 Sales support (website; product info; training; promotions; customer visits ;…). 􀂃 Market research (consumer research; competition benchmarking; market share analysis; …). Marketing communications 􀂃 Execute marketing actions from briefing stage to ‘go to market’.

Experience

• National Account Manager Benelux at Helen of Troy
  Oct 2014 - Present · 11 yrs 9 mos

  GTM & Sales in Benelux for Healthcare (Braun blood pressure, thermometers, pulse oximeter, nasal aspirator, Vicks Humidification and Comforting Vapors), Home Comfort (Honeywell cooling, heating), Wellness (Revlon footspa) and Haircare (Revlon and Hot Tools OneStep Volumizers, straighteners, air brushes, hairdryers,)

• Sales Manager at LG Electronics
  Jul 2011 - Jul 2014 · 3 yrs 1 mo

• Key Account Manager at LG Electronics Belgium
  Jan 2010 - Jun 2011 · 1 yr 6 mos

• Sony Belgium (6 yrs 9 mos)
  • Senior Product Manager
    Jun 2007 - May 2009 · 2 yrs

    Responsible for: 􀂃 Overall product & marketing strategy 􀂃 Forecast 􀂃 Marketing budget 􀂃 Annual marketing plans 􀂃 Sales support: Sales meetings, training, product information, Customer visits,… 􀂃 Pricing 􀂃 Advertising & Promotions 􀂃 Product lifecycle 􀂃 Contribution to the product development during product line-up meetings in Tokyo 􀂃 Product distribution setup 􀂃 P&L

  • Product Manager
    Oct 2006 - May 2007 · 8 mos

    Responsible for: 􀂃 Overall product & marketing strategy 􀂃 Forecast 􀂃 Marketing budget 􀂃 Annual marketing plans 􀂃 Sales support: Sales meetings, training, product information, Customer visits,… 􀂃 Pricing 􀂃 Advertising & Promotions 􀂃 Product lifecycle 􀂃 Contribution to the product development during product line-up meetings in Tokyo 􀂃 Product distribution setup 􀂃 P&L

  • Business Planner – e-Commerce Manager
    Apr 2005 - Dec 2006 · 1 yr 9 mos

    As project manager I enhanced and developed several business processes: 􀂃 CPFR (Collaborative Planning Forecast & Replenishment). 􀂃 Sales Planning 􀂃 Integrated Forecast (European project): SAP based marketing forecast tool. 􀂃 Stock compensation process : Fully automated stock compensation process. SOX compliant. As e-Commerce Manager I shared responsibility for: 􀂃 EDI (Electronic Data Interchange) 􀂃 E-Ordering 􀂃 B2B website: Maintain access control, content and testing for the B2B website. 􀂃 E-Marketing: Creation and sending of the monthly B2B News Letter.