Chi Lo

Programmatic / B2B SaaS Leader

Greater Sydney Area

About

Over 15 years in global B2B SaaS sales with leadership across S&P 500 companies, a proven track record in leadership and consultative selling, working with some of the world’s biggest brands & companies. I scale hypergrowth teams & I am a commercial motivator with accolades to match.

Experience

  • Co-host at Beyond The Bump
    Aug 2024 - Present · 1 yr 11 mos

    • Co-hosted, ideated and launched Australia’s largest fatherhood podcast, "Beyond The Bump / Balls," focusing on paternal mental health and communication. • Developed and planned 22 episodes covering meaningful topics related to fatherhood. • Engaged with guests and created content that resonates with a growing audience of 74k followers on Instagram & 100k listens per month.

  • The Trade Desk, Inc. (4 yrs 9 mos)
    • Director of Accounts, Australia & New Zealand
      Jul 2019 - Feb 2023 · 3 yrs 8 mos

      • Led the AU/NZ international team, driving business growth across all states. • Recognised as an AdNews 2020 Emerging Leader and an IAB Council Member. • Achieved multiple team awards, including Media I Sales Team of the Year for NSW, QLD & Vic in 2023. • Contributed to The Trade Desk's reputation as a leader in digital advertising solutions via multiple Keynote speeches & publications. • Mumbrella National Sales Team of the year 2022, 2023 • Media I Sales Team of the year 2023 VIC & NSW

    • Director of Business Development, New York
      Jun 2018 - Jun 2019 · 1 yr 1 mo

      • Led the New York team in managing Enterprise Global Accounts, including key clients such as P&G and Diageo. • Acted as an individual contributor with the largest individual global target while also fulfilling the role of an Agile Manager. • Collaborated with major Media Agency Holding Groups to drive business development initiatives. • Architected a sales organisation through hypergrowth.

  • Bazaarvoice (New York City Metropolitan Area)
    • Director of Partnerships & Platforms
      Sep 2017 - Apr 2018 · 8 mos

      • Spearheaded Bazaarvoice Advertising's programmatic solutions, enhancing publisher and technology partnerships nationally. • Cultivated strategic alliances with industry leaders such as Adobe and Oracle BlueKai to drive innovation. • Led new product sales initiatives, contributing to the overall growth and success of the organisation.

    • Director, National Advertising Sales
      Apr 2016 - Sep 2017 · 1 yr 6 mos

      • Directed national advertising sales efforts across North America, focusing on territory ad revenue growth. • Developed and implemented creative and strategic selling techniques to exceed sales goals. • Successfully sold first-party data generated by Ratings & Reviews, enhancing client offerings.

  • Senior Sales Director at ViralGains
    Jun 2015 - Mar 2016 · 10 mos

    • Led the sales team at ViralGains in New York, driving new business initiatives and enhancing market presence. • Spearheaded the creation of marketing collateral and team development to support sales efforts. • Contributed to ViralGains' successful Series A funding of $12 million in January 2016, solidifying the company's growth trajectory.

  • Boom Video (4 yrs 2 mos)
    • Commercial Director - Asia
      Jul 2014 - Jun 2015 · 1 yr

      • Led the expansion of Boom Video's presence in the Asia-Pacific region as the Commercial Director. • Fostered a diverse team across multiple markets to drive collaboration and innovation. • Developed and executed a comprehensive international sales strategy from inception.

    • Account Director
      Feb 2013 - Jun 2014 · 1 yr 5 mos

      • Led Boom Video's interstate and international sales efforts, establishing a strong presence in markets like New Zealand, Singapore, Hong Kong, and North America. • Directed and developed key accounts while managing a dedicated sales team to drive growth. • Recognized as a National 30 Under 30 2014 Shortlist nominee in the Digital Category for outstanding contributions. • Played a pivotal role in fostering the first YouTube Multi Channel Network in Asia Pacific. • Created content marketing first for Enterprise clients.

    • Video Sales Executive
      May 2011 - Feb 2013 · 1 yr 10 mos

      • Helped build Boom into Australia's leading Social Video publisher.