Chiara Guibout

PR & Events Intern at Tartine et Chocolat | M2 in Digital Marketing in Luxury & Lifestyle at EM Normandie Business School

Greater Paris Metropolitan Region

About

Passionate about the intersection of luxury, brand strategy, and digital transformation. Recently graduated from a Master’s in Digital Marketing for Luxury & Lifestyle at EM Normandie, I have developed strong expertise in marketing strategy, performance analysis, and project management through experiences in PR, influence, and consulting projects. I am seeking a full-time opportunity in strategy consulting or digital transformation, with a focus on premium and luxury brands. My goal is to support companies in enhancing brand desirability, customer experience, and business performance.

Experience

  • PR & Events Coordinator at Tartine et Chocolat
    Jun 2025 - Present · 1 yr 1 mo

    • Led influencer and gifting strategy across international markets, managing 200+ influencers and supporting brand visibility growth • Orchestrated high-end events and partnerships, delivering premium brand experiences for up to 150 guests • Conducted KPI analysis to evaluate PR and influence performance, providing strategic recommendations for optimization • Produced performance reports and insights to enable data-driven decision-making

  • Guest Experience at PARIS SOCIETY
    May 2022 - Present · 4 yrs 2 mos

    • Coordinated exclusive events (private venues, galas, VIP dinners) adhering to the highest standards of Parisian luxury hospitality • Managed operational teams in high-pressure environments, demonstrating strong adaptability and real-time problem-solving skills • Developed a deep understanding of premium client experience and the codes of service excellence

  • Executive Project Manager at RegenSchool
    Jan 2023 - Jul 2023 · 7 mos

    • Led social media strategy across Instagram, TikTok, YouTube, and Facebook • Oversaw website updates and digital content optimization • Supervised event planning and coordination • Supported corporate partnership development and acquisition • Created and maintained strategic databases

  • Product & Sales Assistant at ES France (Equipements Scientifiques)
    May 2022 - Jul 2022 · 3 mos

    • Managed pricing and client communication • Optimized storage processes through diagnosis and improvement proposals • Created detailed product sheets and technical documentation • Integrated and maintained data within the company’s CRM system

  • Real Estate Investment at AXA Investment Managers
    Feb 2018 - Mar 2018 · 2 mos

    • Discovered the process of corporate real estate project design, monitoring, and financing.