United Kingdom
With over five years of experience at EY London as an ACA-qualified Chartered Accountant, I have developed strong organisational, coordination and budget management skills in fast-paced environments. Alongside this, my hands-on experience producing live events has shaped my ambition to build a career in large-scale, global event delivery. Through my time at EY, I have strengthened my ability to manage multiple projects simultaneously, maintain clear documentation, track budgets and communicate effectively across teams. I am comfortable working with detail while keeping sight of the bigger picture and I bring a proactive, solutions-focused mindset to every project I support. In my event work, I have managed the end-to-end delivery of live shows within tight timelines, coordinating venues, suppliers and ticketing while managing budgets and post-event reporting.
Produced diverse events including artisan workshops, book launching and live music events, leading end-to-end execution. Managed venue sourcing, stakeholder and artist coordination, supplier negotiations and on-site delivery. Oversaw budgets (up to £5k), cost tracking and P&L reporting, achieving 15%+ savings through effective cost control. Drove audience engagement and revenue through experience design, ticketing strategy and on-site sales operations.
Acted as a key finance contact for external stakeholders, presenting outcome-focused financial findings and practical recommendations that informed operational improvements and strengthen client trust. Monitored engagement budgets, tracked project costs and managed margins across multiple projects. Streamlined financial reporting processes by implementing structured review procedures and clear reporting timelines, improving efficiency and reducing reporting turnaround time. Built long-term client relationships through high-quality financial insight and advisory support, contributing to client retention and continuity of engagements.
Analysed revenue streams using advanced Excel and data analytics, identifying performance trends and providing insights to support management review and strategic planning. Developed and reviewed cash flow projections and financial forecasts models, assessing valuation assumptions and financial statement reliability while strengthening confidence in three-years cash flow projections and investment decisions. Conducted variance analysis between actual performance and financial forecasts, identifying cost drivers and recommending cross-functional specialist support to improve cost management and support clients’ long-term operational sustainability. Managed and coached teams across multiple locations, introducing AI productivity tools to improve workflow efficiency and reduce overall working hours.
Led content and marketing initiatives across multiple platforms, including brand, community and creator projects, driving audience growth and engagement. Built and scaled brands from scratch through clear positioning, content strategy and go-to-market execution, achieving 10%+ monthly growth. Managed influencer and creator collaborations (25+ partnerships, 2M+ reach), delivering up to 80% conversion through targeted campaign strategies. Produced and executed end-to-end content (120+ pieces), using data and audience insights to optimise performance and increase engagement (~20% growth). Conducted market and audience research across Southeast Asia to inform content direction, platform strategy and campaign effectiveness. Led community initiatives and events, including fundraising campaigns raising (3x target), strengthening brand purpose and audience connection.
Supported the transition of finance processes from the UK to Mumbai across multiple subsidiaries, improving operational efficiency and ensuring continuity of reporting through structured documentation and process optimisation. Prepared interim financial statements under FRS 101 and implemented IFRS 16 lease reclassification within a one-month reporting cycle, ensuring accuracy and regulatory compliance.
Led the production of a 400-attendee economic forum, coordinating speakers, venue logistics, suppliers and sponsorship partners across the UK and Malaysia while managing event budgeting and financial planning. Introduced structured expense tracking, improving budget transparency and strengthening sponsor confidence, which supported continued sponsorship partnerships for the following three years.