Charlotte Audouin

Brand Manager Waters Benelux

Brussels, Brussels Region, Belgium

About

Brand Manager

Experience

  • Danone (5 yrs 4 mos)
    • Brand Manager Waters Benelux
      Feb 2025 - Present · 1 yr 5 mos

    • Brand Manager Danette
      Jun 2024 - Feb 2025 · 9 mos

    • Junior brand manager - Danio & Danette
      Apr 2022 - May 2024 · 2 yrs 2 mos

  • Global brand manager assistant - Danone at Danone
    Jan 2020 - Jul 2020 · 7 mos

    - Participation in the reflection and construction of the brand strategy - Monitoring of monthly sales and action plans for the different countries - Coordination of the global activation plan 2021 - Development of a new activation process - Participation in the development of the Q3/Q4 2020 marketing plan

  • Catering employee at Puy du Fou
    Jul 2019 - Oct 2019 · 4 mos

    Student job - Customer relations and collection of meals - Restaurant maintenance - Preparing meal orders - Monthly inventory

  • Import assistant brand manager at Lactalis American Group
    Jul 2018 - Dec 2018 · 6 mos

    - Coordinate a program around Import PDO cheeses : selection of cheeses, briefing of creative and packaging agencies for the creation of packaging and preparation of the launch. - Analysis of the monthly business performance (sell-in & sell-out) - Conduct a thorough feasibility study with the French divisions and plants for new products - Establish a import process - Packagings projects : brief and work with creative packaging agencies, update nutritional information packaging to the new NLEA guidelines - Participate to the promotion of the imported cheeses range, including trough event and PR.

  • Overseas assistant brand manager at Lactalis International
    Jan 2018 - Jun 2018 · 6 mos

    - Media/Press: development of a print campaign for several brands in French Polynesia - Sales support tools: development of arguments for product innovations - Trade marketing: management of in-store sales operations, relationship with animation agencies, development of goodies - Monitoring: DOM-TOM market, competitive monitoring - Product launch: follow-up of the launch of innovations - Packaging projects: regulatory updates, packaging reviews - Analysis: monitoring of sales data, analysis of key products Strong collaboration with sales teams