Istanbul, Türkiye
Results-driven sales professional with 4+ years of experience within leading retail and FMCG companies including MediaMarkt Turkey and Gratis. Proven background in sales analysis, budget management, market share tracking (Nielsen, GfK), and supplier relationship management across e-commerce, marketplace and offline channels. Experienced in designing and executing multi-channel commercial activities including in-store visibility (stand, gondol, POP&POSM), online activations (app push, web banners, marketplace campaigns), and strategic promotional campaigns. Strong commercial mindset with a customer-oriented approach, experienced in driving business growth through data-driven decisions and strategic partnerships.
•Managed sales, stock, and profitability across fragrance, men’s care, and makeup categories. •Coordinated cashier activations from offline channel and planned online channel campaigns (app push, web banner, malling) in collaboration with suppliers. •Monitored category market share via Nielsen and implemented actions to improve performance. •Negotiated annual supplier contracts and managed in-store execution (hanger, shelf tray, POP&POSM).
•Managed annual and monthly budget planning while tracking KPIs including sales, profitability, market share, and stock availability. •Drove e-commerce and marketplace growth by listing exclusive online brands, managing pricing, and executing brick-click campaigns. •Planned and executed strategic campaigns (Black Friday, Back to School) across online and offline channels with supplier collaboration. •Tracked market share across e-commerce and offline channels via GfK and took actions to improve competitive positioning.
•Monitored market trends and tracked market share across omnichannels. •Supported pricing strategies through market research and competitor analysis. •Managed order processes, provided sales forecasts, and coordinated product deliveries from suppliers to stores.
(Erasmus Project, Dresden, Germany) •Worked as part of a team on an analytical research project involving material synthesis and characterization. •Conducted experiments, analyzed results, and prepared technical reports.
• Worked in the quality control department and observed the production and assembly processes and joined in compliance tests with standards. • Took part in team work and took on tasks.
Work And Travel Program •Gained international work experience in a multicultural environment. •Developed English communication skills through daily professional interactions.