Brussels, Brussels Region, Belgium
Passionate about brand that create an impact, I hold an MSc in Marketing Management from Rotterdam School of Management. As an Assistant Brand Manager at Colgate-Palmolive, I help drive brand growth through strategic campaigns, consumer insights, and creative activation. With previous experience in shopper marketing at PepsiCo and in sales, I bring a balance of analytical thinking, creativity, and collaboration to every project, always aiming to create meaningful connections between brands and consumers.
• Drove sales growth across the Netherlands, Belgium, and Luxembourg through acquisition and lead generation • Built strong client relationships and managed the full sales cycle from prospecting to closing • Executed social media and email campaigns to increase brand visibility and engagement • Supported operations including quotations, contracts, invoicing, and VAT administration
• Supported the development and execution of shopper marketing campaigns across online and offline channels • Translated brand strategies into shopper-focused activations that drove awareness and conversion • Managed the shopper activation process from briefing to implementation and evaluation • Coordinated with Organized Trade, Away From Home, and e-commerce teams across Belgium, Luxembourg, and the Netherlands to ensure consistent execution
• Guided students with coursework and study strategies • Provided mentorship to support their academic and personal development