Brussels, Brussels Region, Belgium
With over 10 years of experience in sales, marketing, and go-to-market strategy, I specialize in developing and executing innovative approaches to support business growth and partner enablement. At Ingram Micro, I focus on driving adoption and growth for Microsoft Azure solutions, collaborating with partners to optimize cloud strategies and deliver impactful results. My proficiency in marketing, sales, and strategic execution enables me to foster collaborations that achieve measurable outcomes. I am motivated by creating value for partners and leveraging cross-functional teamwork to deliver scalable solutions. Fluent in Dutch, English, and French, I thrive in dynamic, multicultural environments.
- Driving Azure cloud adoption and consumption by enabling and supporting a network of partners across the BeLux region. - Act as the key link between Microsoft programs and partner execution, translating complex incentives into clear, actionable sales plays. - Identify and develop growth opportunities by aligning partner strategies with Microsoft priorities such as migration, security, and AI. - Collaborate closely with sales teams to unlock pipeline, remove blockers, and accelerate deal progression through funding and structured engagement. - Support partners in building and scaling their Azure practice, including go-to-market positioning, customer targeting, and commercial strategy. - Work cross-functionally with Microsoft stakeholders and internal teams to drive joint initiatives and maximize program adoption.
- Developed strategic partnerships with agencies in the Benelux market to drive brand awareness and revenue growth. - Organized and presented webinars on performance campaigns, collaborating with cross-functional teams to identify market opportunities. - Led initiatives to foster collaboration and drive results in a fast-paced and dynamic environment.
- Managed client accounts, providing personalized support and solutions to meet their financial needs. - Contributed to a significant increase in implementation rates through effective client engagement and collaboration with product teams. - Achieved targets by leveraging strong interpersonal and communication skills to build relationships and drive results.
- Managed and grew customer accounts in Microsoft Azure, acting as a commercial and technical consultant to drive adoption and usage of Azure services. - Led internal teams responsible for sales excellence and customer onboarding, developing and implementing strategic initiatives to drive product adoption. - Leveraged analytical skills to analyze customer data and identify opportunities for optimization and improvement.
- Led the DACH and Benelux team, managed client relationships and provided strategic guidance to optimize advertising campaigns. - Implemented process improvements to streamline campaign delivery and reduce client acquisition costs. - Collaborated effectively with cross-functional teams to deliver exceptional service and drive client satisfaction.