Cédric Brandelard

UX Team Lead @Partenamut | VoC, AI & Data-Driven Experience Design Advocate | Shaping Digital Health Experiences | 15+ Years in Experience Design | Certified in AI (UMONS).

Brussels Metropolitan Area

About

My ambition is to build exceptional omnichannel experiences resting on science (neuroscience, cognitive, human & social science), data (qualitative & quantitative), design (intention & creativity) and technology (AI, XR, ...). 👇 Some references 👇 ------------------------ AG Insurance, Air Belgium, Batibouw, Belfius, CIM, Commercial Bank of Qatar, Delhaize, Dexia, EGGO, Electrabel/Engie, Elantis, Elium, Emakina (for their clients), ENTRA, Euro Center, Fortuneo, Forum Nucleaire, Golden Palace, Gocar.be, GSK, Hyundai, IBA, ING, IDELUX, KitEncre, Institut de Duve, Kluwer, Lampiris, Liege Airport, Martin’s Hotels, Mastercard, Melexis, Microsoft, Mobistar, Opera Royal de Wallonie, Orange, Partenamut, Proximus, Qatar National Library, STIB, SWIFT, Selligent, Sibos, Solidaris, Solvay Brussels School, Toyota, Trace, Tractebel, Treetop Asset Management, UCB, UCL, UITP, Upignac, Velux, Verandair, VISITWallonia, VOO, WEP, ...

Experience

  • UX Team Lead at Partenamut
    Oct 2024 - Present · 1 yr 10 mos

  • Senior User Experience Consultant at U • Data-Driven Experience Design
    Jul 2017 - Present · 9 yrs 1 mo

    Exceptional experiences happen at the intersection of science, data, design and technology. We are U (because you are the one who matters). We conceive engaging omnichannel experiences with you so that your customers will adore your brand, products, and services.

  • Design Sprint Trainer at Haute École Albert Jacquard (HEAJ)
    Nov 2019 - Oct 2024 · 5 yrs

  • Technofutur TIC ()
    • Trainer
      2007 - Oct 2024 · 17 yrs 10 mos

      ✭ Experience mapping ✭ Methods for evaluating the user experience ✭ Customer experience, conversion & persuasion: persuasive design for growth hacking

    • Information Technology Advisor
      Jan 2005 - Jul 2007 · 2 yrs 7 mos

      Accompaniment of SMEs in their digital projects. Website audits, definition of needs, help in writing specifications, conferences and awareness raising.

  • Online Customer Experiences & Data Lead at Golden Palace Casino & Sports
    Sep 2021 - Oct 2023 · 2 yrs 2 mos

    ✪ Creating and communicating a strong customer experience vision ; ✪ Defining and designing the appropriate leadership roles ; ✪ Empowering leaders throughout the organization to work towards customer experience outcomes ; ✪ Aligning the entire organization around one customer experience strategy ; ✪ Understanding the entire customer journey ; ✪ Developing the right customer experience measurement program ; ✪ Gathering customer feedback in a centralized and meaningful way for both the brand and the customer ; ✪ Turning feedback into actions that improve the customer journey ; ✪ Involving customers beyond surveys ; ✪ Proactively designing experiences around innovation ;